Consumer-facing companies are increasingly utilizing social media influencers to get their advertising to targeted audiences and to learn how their products are working for real people. This innovative form of advertising is...more
Previously, under the CNNIC ccTLD Dispute Resolution Policy (CNDRP) which governs the .CN domain in China, no complaints under CNDRP could be filed against a .CN domain which had been registered for more than 2 years....more
Previously, under the CNNIC ccTLD Dispute Resolution Policy (CNDRP) which governs the .CN domain in China, no complaints under CNDRP could be filed against a .CN domain which had been registered for more than 2 years....more
In a recent landmark decision, the Supreme People’s Court (“SPC”) reversed the remarkable appeal decision in the Dongfeng trademark case about Original Equipment Manufacture (“OEM”). The SPC reiterates its view expressed in...more
On 27 March, Partner Eugene Low and Associate Arthur Ng from our Hong Kong office gave a presentation on e-sports at a reception event organized by the Association of Corporate Counsel, Hong Kong. ...more
3/28/2018
/ Brand ,
Copyright ,
Design Patent ,
Digital Media ,
eSports ,
Gaming ,
Intellectual Property Protection ,
Merchandising Rights ,
Online Gaming ,
Product Exclusivity ,
Sports
OEM is a business model whereby a trademark owner orders its products from a manufacturer, often located abroad, who manufactures and supplies products branded with the purchasers marks instead of his own marks. In China,...more