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Lina Khan Is New Chair of the FTC

Lina Khan was sworn in as Chair of the Federal Trade Commission (FTC) on June 15, 2021. President Biden named Khan, a Democrat, to a term on the Commission that expires September 25, 2024, and designated her as Chair. Khan...more

NARB Recommends Colgate Halt ‘10 Years of Yellow Stains’ Claim for Optic White Renewal Toothpaste

A panel of the National Advertising Review Board (NARB), which hears appeals from the National Advertising Division (NAD) of BBB National Programs, has recommended that Colgate-Palmolive Company discontinue the claim that...more

NAD Finds Some Crest Whitening Emulsions Claims Supported, Recommends Others Be Retired or Modified

In another decision involving teeth whitening claims, the National Advertising Division (NAD) of BBB National Programs determined that The Procter & Gamble Company (P&G) substantiated claims that its Crest Whitening Emulsions...more

FTC Prohibits Medical Director of $23,000 COVID-19 ‘Treatment’ Plan From Making False Health Claims

The medical director of Golden Sunrise Nutraceutical, Inc., agreed to settle Federal Trade Commission (FTC) charges that he took part in deceptively advertising a $23,000 treatment plan as a scientifically proven way to treat...more

FTC Files First Case Under New COVID-19 Consumer Protection Act

The Federal Trade Commission (FTC) and the Department of Justice (DOJ) have filed the first case under the COVID-19 Consumer Protection Act, a law passed by Congress in December 2020 that imposes financial penalties on...more

New FTC Staff Report Highlights Ongoing Efforts to Protect Consumers During the COVID-19 Pandemic

The Federal Trade Commission (FTC or Commission) staff has issued a report highlighting the agency’s ongoing efforts to protect consumers during the COVID-19 pandemic. The report discusses challenges consumers face during the...more

NAD Issues Decision Regarding Zarbee’s Cough Products

Cough relief claims for Zarbee’s, Inc., cough products were challenged by a competitor, Maty’s Healthy Products, LLC, with the National Advertising Division (NAD) of BBB National Programs. Both companies sell honey-based...more

FTC Returns Almost $775,000 to Consumers Who Purchased Deceptively Advertised Health Supplements

The Federal Trade Commission (FTC) is sending checks totaling $774,755 to 13,221 consumers who bought Synovia, a supplement advertised and sold by A.S. Research, LLC, as a treatment for arthritis and joint pain....more

FTC Sends Warning Letters to Eyeglass Prescribers

The Federal Trade Commission (FTC) has sent 28 warning letters to eyeglass prescribers warning them of potential violations of the FTC’s Ophthalmic Practice Rules, known as the Eyeglass Rule, which enables consumers to...more

NAD Recommends That Health Claims for Theraworx Relief for Muscle and Joint Products Be Discontinued

The National Advertising Division (NAD) determined that Avadim Health, Inc., did not provide adequate substantiation for health claims for its Theraworx Relief for Muscle Cramps and Spasm Foam (Theraworx MCS) and Theraworx...more

NAD Reaches Mixed Decision on Environmental Benefit Claims for Blueland Cleaning Products

In a mixed decision, the National Advertising Division (NAD) found that One Home Brands, Inc., d/b/a Blueland provided adequate substantiation for claims that its cleaning tablet wrappers are biodegradable and compostable,...more

NAD Resolves Dispute Between Competing Sports Drinks

Claims by BodyArmor Nutrition, LLC, for BodyArmor SuperDrink and BodyArmor Lyte sports drink were challenged by Stokely-Van Camp, Inc. (SVC), maker of Gatorade sports drinks, at the National Advertising Division (NAD)....more

FTC Sends $7 Million in Refunds to Tech Support Scam Victims

The Federal Trade Commission (FTC) has been active in sending refunds to consumers who were allegedly victimized by false and misleading advertising and marketing campaigns. On October 14, the FTC announced that it was...more

FTC Sends Refunds to Consumers Who Bought Deceptively Marketed ‘Miracle’ Pain Cure for Older Adults

In another case, the Federal Trade Commission (FTC) announced that it is sending checks totaling more than $76,000 to consumers who bought Isoprex, a purported “miracle” pain supplement marketed to older Americans nationwide....more

Split Ninth Circuit Upholds $50M FTC Victory Against Online Publisher

On September 11, 2020, in a 2-1 decision, the U.S. Court of Appeals, Ninth Circuit, upheld the Federal Trade Commission’s (FTC) $50 million victory in its lawsuit alleging that an India-based online publisher, OMICS Group,...more

FTC Seeks Comments on Its Proposed Made in USA Rule

The Federal Trade Commission (FTC) has requested comments on its proposed Made in USA rule, which would codify its Enforcement Policy Statement on U.S. Origin Claims and allow the FTC to seek civil penalties for...more

FTC Sues Marketer Over False COVID-19 Claims

The Federal Trade Commission (FTC) has sued a California-based company named Golden Sunrise Nutraceutical, Inc., and some of its officers, alleging that the company is falsely marketing its Emergency D-Virus plan as a...more

FTC Sues Online Sellers That Falsely Promised Fast Delivery of Face Masks and Other PPE

The Federal Trade Commission (FTC) has filed suit against three online marketers for failing to deliver on promises that they could quickly ship products like face masks, hand sanitizer and other personal protective equipment...more

NAD Conducts Inquiry Into Implied COVID-19 Messages

In addition to the Federal Trade Commission, the National Advertising Division (NAD) has also been active with cases regarding COVID-19 claims. In the latest case, the NAD announced that Nomolotus, LLC, d/b/a Truvani,...more

NARB Recommends S.C. Johnson Discontinue Unqualified ‘Non-Toxic’ Windex Claim

A panel of the National Advertising Review Board (NARB) recommended that S.C. Johnson & Son, Inc., discontinue the unqualified “non-toxic” claim on package labeling for its Windex Vinegar Glass and Window Cleaner. However,...more

Are Your Claims Too Vanilla? Emerging Litigation Trend Concerning Vanilla Content

A series of cases concerning alleged misrepresentations of vanilla content in products have been filed against retailers and food brands. Notable challenges have largely focused on allegations of misleading representations...more

FTC Settles With Backpack Company for Deceptive Crowdfunding Campaigns

On May 11, 2020, the Federal Trade Commission (FTC) announced a proposed settlement with the operator of a deceptive crowdfunding scheme—Douglas Monahan, who operated iBackPack of Texas—for raising money to develop a...more

FTC Sends 45 Additional Warning Letters to Marketers Over Coronavirus Claims

On May 7, 2020, the Federal Trade Commission (FTC) sent an additional 45 warning letters to companies and individuals concerning allegedly unsubstantiated claims that their products can treat or prevent COVID-19. This is the...more

Pay-for-Play Website Pays FTC Over Fake Reviews, Deceptive Rankings

Deceptive rankings and fake reviews triggered a Federal Trade Commission (FTC) action for a comparison shopping website—and a warning to other companies. Delaware-based LendEDU operates a website that compares consumer...more

Instagram Claims Should Be Discontinued, NAD Recommends

Claims found in an Instagram post about an “on-the-go” dietary supplement should be discontinued, the National Advertising Division (NAD) recommended in a recent decision. The self-regulatory body requested substantiation...more

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