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Made in the USA

Hinch Newman LLP

How Does the FTC Calculate Monetary Civil Penalties for Rule Violations?

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The Federal Trade Commission generally seeks monetary civil penalties when it is alleging violations of rules that the agency enforces, such as the Made in USA Labeling Rule, the Restore Online Shoppers’ Confidence Act and...more

Davis Wright Tremaine LLP

Stay ADvised: 2026, Issue 4

Trump's Latest FTC Commission Pick Signals Potential Made In USA Priorities - President Trump has chosen David MacNeil, the billionaire founder and CEO of WeatherTech, for a seat on the Federal Trade Commission (FTC), a...more

BakerHostetler

[Podcast] AD Nauseam: New Leadership, New Rules – How NAD Shaped Advertising in 2025

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On today’s episode of AD Nauseam, Amy and Daniel look back at the NAD’s biggest shifts in 2025—from new leadership and procedural updates to major trends in health claims, influencer cases, AI enforcement, and Made in USA...more

DLA Piper

FTC’s ongoing focus on “Made in USA” claims

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In a move that should draw the attention of companies that make “Made in USA” (MUSA) advertising claims and their counsel, the White House, on January 13, 2026, announced the nomination of David MacNeil to fill a vacant seat...more

American Conference Institute (ACI)

[Event] 9th Annual Legal, Regulatory, and Compliance Forum on Advertising Claims Substantiation - February 5th - 6th, New York, NY

Master the complexities of substantiating your advertising claims in an era of AI, greenwashing, and heightened state enforcement. ACI's 9th Annual Legal, Regulatory, and Compliance Forum on Advertising Claims...more

BakerHostetler

[Podcast] AD Nauseam: Living in America with Julia Ensor

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On today’s episode of AD Nauseam, Amy and Daniel are joined by special guest Julia Ensor, a former FTC attorney who spearheaded Made in the USA guidelines and regulations that are being enforced today. Julia discusses how to...more

Hinch Newman LLP

FTC and NAD set Forth 2026 Enforcement Priorities

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The Federal Trade Commission and National Advertising Division of BBB National Programs set forth their enforcement priorities during the 2025 ANA Masters of Advertising Law Conference....more

Kelley Drye & Warren LLP

Ad Law News and Views - November 2025

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Thanksgiving is almost here, and we know lawyers love a good debate… especially when it’s over food. We asked the team to vote on their favorite side dishes and pies, and the results are in....more

BakerHostetler

Insights from NAD Director Marcus at Recent ANA Conference

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We recently had the great good fortune to host a live AD Nauseam podcast at the 2025 ANA Masters of Advertising Law conference with Federal Trade Commission (FTC) Commissioner Melissa Holyoak and National Advertising Division...more

Perkins Coie

Food and CPG Legal Trends - Q3 2025

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Perkins Coie is pleased to publish its Q3 Food and CPG Legal Trends Report. This report is a bite-size version of our annual year in review, providing timely insights on trends. In the third quarter of 2025, the Consumer...more

Shook, Hardy & Bacon L.L.P.

Food and Beverage Litigation and Regulatory Update - November 2025

A Ninth Circuit decision on bioengineered foods labeling, a state AG inquiry into grocery prices, an agreement in a New York "greenwashing" investigation, a lawsuit challenging the number of servings in a "Family Size" box,...more

Kelley Drye & Warren LLP

Is ​“America’s Coffee” Made in America?

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According to the mission statement on its website, ​“Black Rifle Coffee Company serves coffee and culture to people who love America.” The company serves that coffee in bags that proudly feature the American flag and bear the...more

Venable LLP

FTC’s Melissa Holyoak Outlines Consumer Protection Focus at ANA Advertising Law Conference

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In her remarks at this year’s ANA Masters of Advertising Law Conference, Commissioner Melissa Holyoak of the Federal Trade Commission (FTC) emphasized three areas where the agency is focusing its consumer protection...more

Hinch Newman LLP

Courts Consider Interplay Between FTC Labeling Rule and California’s Made in USA Statute

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A pair of cases decided in California federal court recently considered whether the Federal Trade Commission’s “all or virtually all” “Made in USA” standard is in conflict with or preempted by California domestic origin claim...more

Venable LLP

Build America Buy America Act Update - Long-standing Federal Highway Administration Manufactured Products Waiver Soon to Enter...

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The Build America Buy America (BABA) Act, embedded within the 2021 Infrastructure Investment and Jobs Act, Pub. L. 117–58 (Nov. 15, 2021, Div. G, §§ 70901-27), significantly enhanced the extent to which "Buy America"...more

Kelley Drye & Warren LLP

Ad Law News and Views - July 2025

In a recent webinar hosted by Kelley Drye, Nevada Attorney General Aaron D. Ford and Chief Deputy of Consumer Protection Mark Krueger shared valuable insights into best practices for engaging with the office, Nevada’s...more

Husch Blackwell LLP

FTC to Sellers: Time to Knock Off the “Made in the USA” Knock-Offs

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If you have shopped online lately, odds are you saw products proudly advertising themselves as “Made in the USA.” Maybe it was a flag, a pair of boots, or a kitchen gadget. But how often is that label actually true? According...more

Clark Hill PLC

The Learned Concierge - August 2025, Vol. 22

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Welcome to your monthly legal insights on the trends impacting the Retail, Hospitality, and Food & Beverage Industries. Alcohol Law - French Wine Sustainability Agreement Approved: EU and U.S. Antitrust Considerations...more

BakerHostetler

[Podcast] AD Nauseam: Checking In With the FTC

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On today’s episode of AD Nauseam, Amy Mudge and Daniel Kaufman discuss recent FTC enforcement trends, highlighting a return to traditional consumer protection cases such as fraud, earnings claims, and debt relief. They...more

Stradling Yocca Carlson & Rauth

Platforms in the Crosshairs: What the FTC’s ‘Made in USA’ Warning Letters Mean for E-Commerce

The FTC just fired a “Made in USA” warning shot across the bow of e-commerce—this time aimed directly at the platforms themselves. In July 2025, the agency issued letters to Amazon and Walmart, citing concerns about...more

Hinch Newman LLP

Essential Guide to FTC Made in USA Advertising Do’s and Don’ts | FTC Made in USA Attorney

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The Federal Trade Commission recently enacted the Made in USA Labeling Rule and updated its “Complying with the Made in USA Standard” business guidance. Both reinforce the “all or virtually all” standard...more

Davis Wright Tremaine LLP

Stars, Stripes, and Substantiation: The Boom in "Made in USA" Claims—and Lawsuits

Red, white, and booming: "Made in USA" advertising is having a moment. Brands across industries are leaning into patriotic themes, tapping into consumer enthusiasm for American-made goods, domestic job creation, and a good...more

Kelley Drye & Warren LLP

FTC Warns Manufacturers and Retailers About Made in USA Claims

As we noted earlier this month, FTC Chairman Andrew Ferguson designated July as ​“Made in USA” Month. Because Hallmark still hasn’t printed greeting cards to commemorate the month, the FTC celebrated by sending warning...more

Troutman Pepper Locke

Label With Care: FTC Intensifies Focus on Misleading “Made in USA” Claims

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On July 8, in the wake of the Federal Trade Commission’s (FTC) designation of July as “Made in the USA” (MUSA) Month, the FTC issued warning letters to four companies suspected of violating the FTC’s Made in USA Labeling Rule...more

BakerHostetler

FTC Alerts Advertisers and Digital Platforms About Misleading MUSA Claims

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There is nothing new about companies providing platforms for other companies to sell their wares. That is, after all, exactly what supermarkets do, and TV and radio networks have long run ads for other companies. The rise of...more

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