Six Great Attorney Bios You Wish Were From Your Firm

by Knapp Marketing

Knapp Marketing

Six Great Attorney Bios You Wish Were From Your Firm | Sarah Fink Bio | Knapp Marketing

We’re pretty good at spotting firms that are in the planning stages of their new website. The tell? Usually, the marketer in charge posts questions on legal marketing-related social media and Special Interest Group forums that go something like this: “Can you share some examples of some great attorney bios?” or, “What firm do you feel has the best lawyer bios?”

Here are six fantastic attorney bios, each for a different reason.


Firm: Ifrah Law
Attorney Bio: Jim Trusty

Besides this attorney’s obvious advantage of having a name that immediately conveys reliability, this bio gets right to the point in the first sentence.

After 28 years as a prosecutor, James (“Jim”) Trusty brings to Ifrah Law extensive experience in complex, multi-district white collar litigation, especially in matters involving RICO, The Computer Fraud and Abuse Act, and The Money Laundering Control Act of 1986.

Jim Trusty Bio


Firm: Pillsbury
Attorney Bio: Colin Kemp

We love this bio because it starts with a testimonial. Where bios typically represent an attorney’s description of himself or herself, here are glowing words of praise from a very reliable source. The content of the quote in addition to its placement make it a compelling reason to pick up the phone to call Colin.

In case the first sentence didn’t grab you, the rest of this attorney bio will: it continues use colorful laudatory words from clients throughout the entire page.

A persuasive and successful trial lawyer, Colin captures the respect of clients and jurors alike. Indeed, after the Victaulic trial described above, jurors praised his “mad skills” and called him simply, “the killer.”


Firm: Riley Safer
Attorney Bio: Heidi Dalenberg

When an attorney’s bio first sentence includes words like ’battle’ and ‘humor,’ this sounds like someone you’re going to want on your side. We think clients would agree.

It is a truth universally acknowledged that no matter where she shows up, Heidi Danenberg is fully equipped to do battle. When Heidi takes on a case, her clients reap the benefit of her considerable knowledge, experience and intense personal investment, as well as her ready sense of humor.

Heidi Dalenberg Bio


Firm: KaiserDillon
Attorney Bio: Sarah Fink

When you imagine a lawyer’s bio photo, is the lawyer perched in front of a window, with the city skyline in the background? Or, do you see a traditional head-and-shoulders shot, with a colored background the only difference between it and a passport photo?

What makes KaiserDillon’s attorney photos so appealing is the combination of sophisticated lighting (it’s moody), choice of background color (yes, it’s brown) and impeccable styling and art direction.

Sarah Fink Bio


Firm: Milbank
Attorney Bio: Antonia Apps

A lot of marketers must’ve gotten the memo because we’re starting to see much-improved bio pages. Info that is critical to visitors is finally front-and-center. The days of attorney bios displayed in 6 pt. typeface are coming to an end.

We chose Milbank’s bios because they personify the style we want to see more of. The layout is sharp. The typeface is large but doesn’t overwhelm. And the strong color that surrounds the attorney’s photos help make the pages pop. Most of all, Milbank’s content is well-organized, and quickly gives visitors what they came for:

  • Primary Focus & Experience
  • Recent Significant Engagements
  • Recognition & Accomplishments
  • Speaking Engagements & Publications

Note that the attorney’s education, which is not of primary interest to most clients, is located at the bottom of the page. The details are revealed only when the tab is activated. (That was in the memo, too.)


Firm: Bradley
Attorney Bio: Amanda Carroll Warriner

Still trending: Bios that include a peek into their attorneys’ off-hours lives. Bradley does this quite well with their “You May Not Know” tab. We chose Amanda’s bio because she has also shared a very personal story.

Amanda is a CrossFit Level 2 trainer, and she runs the Rocket City Marathon as an annual fundraiser for the University of Alabama scholarship in her brother’s honor—The William Blake Carroll Memorial Scholarship Fund.

Check out Amanda’s main bio. Her pro bono activities are interesting and remarkable.

Amanda Warriner Bio

Cookie-cutter bios just don’t cut it any longer.

It’s all about compelling content, sharp layouts and contemporary photography, and meaningful insight into the attorneys’ lives, in- and outside the office. Hope the examples illustrated above have given you some needed inspiration. But if you need some assistance, we’re here to help. Let’s start the conversation.

Full Disclosure: Ifrah Law and KaiserDillon are happy clients of Knapp Marketing.


Written by:

Knapp Marketing

Knapp Marketing on:

Readers' Choice 2017
Reporters on Deadline

"My best business intelligence, in one easy email…"

Your first step to building a free, personalized, morning email brief covering pertinent authors and topics on JD Supra:
Sign up using*

Already signed up? Log in here

*By using the service, you signify your acceptance of JD Supra's Privacy Policy.
Custom Email Digest
Privacy Policy (Updated: October 8, 2015):

JD Supra provides users with access to its legal industry publishing services (the "Service") through its website (the "Website") as well as through other sources. Our policies with regard to data collection and use of personal information of users of the Service, regardless of the manner in which users access the Service, and visitors to the Website are set forth in this statement ("Policy"). By using the Service, you signify your acceptance of this Policy.

Information Collection and Use by JD Supra

JD Supra collects users' names, companies, titles, e-mail address and industry. JD Supra also tracks the pages that users visit, logs IP addresses and aggregates non-personally identifiable user data and browser type. This data is gathered using cookies and other technologies.

The information and data collected is used to authenticate users and to send notifications relating to the Service, including email alerts to which users have subscribed; to manage the Service and Website, to improve the Service and to customize the user's experience. This information is also provided to the authors of the content to give them insight into their readership and help them to improve their content, so that it is most useful for our users.

JD Supra does not sell, rent or otherwise provide your details to third parties, other than to the authors of the content on JD Supra.

If you prefer not to enable cookies, you may change your browser settings to disable cookies; however, please note that rejecting cookies while visiting the Website may result in certain parts of the Website not operating correctly or as efficiently as if cookies were allowed.

Email Choice/Opt-out

Users who opt in to receive emails may choose to no longer receive e-mail updates and newsletters by selecting the "opt-out of future email" option in the email they receive from JD Supra or in their JD Supra account management screen.


JD Supra takes reasonable precautions to insure that user information is kept private. We restrict access to user information to those individuals who reasonably need access to perform their job functions, such as our third party email service, customer service personnel and technical staff. However, please note that no method of transmitting or storing data is completely secure and we cannot guarantee the security of user information. Unauthorized entry or use, hardware or software failure, and other factors may compromise the security of user information at any time.

If you have reason to believe that your interaction with us is no longer secure, you must immediately notify us of the problem by contacting us at In the unlikely event that we believe that the security of your user information in our possession or control may have been compromised, we may seek to notify you of that development and, if so, will endeavor to do so as promptly as practicable under the circumstances.

Sharing and Disclosure of Information JD Supra Collects

Except as otherwise described in this privacy statement, JD Supra will not disclose personal information to any third party unless we believe that disclosure is necessary to: (1) comply with applicable laws; (2) respond to governmental inquiries or requests; (3) comply with valid legal process; (4) protect the rights, privacy, safety or property of JD Supra, users of the Service, Website visitors or the public; (5) permit us to pursue available remedies or limit the damages that we may sustain; and (6) enforce our Terms & Conditions of Use.

In the event there is a change in the corporate structure of JD Supra such as, but not limited to, merger, consolidation, sale, liquidation or transfer of substantial assets, JD Supra may, in its sole discretion, transfer, sell or assign information collected on and through the Service to one or more affiliated or unaffiliated third parties.

Links to Other Websites

This Website and the Service may contain links to other websites. The operator of such other websites may collect information about you, including through cookies or other technologies. If you are using the Service through the Website and link to another site, you will leave the Website and this Policy will not apply to your use of and activity on those other sites. We encourage you to read the legal notices posted on those sites, including their privacy policies. We shall have no responsibility or liability for your visitation to, and the data collection and use practices of, such other sites. This Policy applies solely to the information collected in connection with your use of this Website and does not apply to any practices conducted offline or in connection with any other websites.

Changes in Our Privacy Policy

We reserve the right to change this Policy at any time. Please refer to the date at the top of this page to determine when this Policy was last revised. Any changes to our privacy policy will become effective upon posting of the revised policy on the Website. By continuing to use the Service or Website following such changes, you will be deemed to have agreed to such changes. If you do not agree with the terms of this Policy, as it may be amended from time to time, in whole or part, please do not continue using the Service or the Website.

Contacting JD Supra

If you have any questions about this privacy statement, the practices of this site, your dealings with this Web site, or if you would like to change any of the information you have provided to us, please contact us at:

- hide
*With LinkedIn, you don't need to create a separate login to manage your free JD Supra account, and we can make suggestions based on your needs and interests. We will not post anything on LinkedIn in your name. Or, sign up using your email address.