[Webinar] Navigating Regulatory Landmines: Consumer Protection for Alcohol Beverage Companies

August 12th, 12:00 pm - 1:00 pm EDT
McDermott Will & Emery
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McDermott Will & Emery

August 12th, 2021
12:00 PM - 1:00 PM EDT

As alcohol products compete in an increasingly competitive marketplace, how do you differentiate as a brand while being mindful of regulatory landmines? Join us for the second webinar in our Alcohol Quarterly Update Series on August 12. The head of our Alcohol Regulatory practice and a former lead attorney at the Federal Trade Commission (FTC), who is now an Antitrust partner, will discuss consumer protection considerations. Register today.

We’ll dive into a variety of topics relevant to consumer-facing brands:

  • E-commerce, the rise of direct-to-consumer (DTC) shipping and navigating the web of state consumer protection laws
  • Priorities at the FTC and Alcohol and Tobacco Tax and Trade Bureau (TTB) and how to steer clear of inquiry
  • Advertising, claim substantiation, competitor claims, sweepstakes and promotion
  • Product labelling issues and avoiding red flags
  • Social media compliance and negotiating influencer agreements

SPEAKERS

Alva C. Mather

Partner | Washington, DC

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Lesli C. Esposito

Partner | Washington, DC

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Nichole D. Shustack

Counsel | Washington, DC

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DISCLAIMER: Because of the generality of this update, the information provided herein may not be applicable in all situations and should not be acted upon without specific legal advice based on particular situations.

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