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Contests & Promotions

Web Exclusive: Master The Modern Method For Managing March Madness

by Fisher Phillips on

If you work for a certain large company, at any of its many operations across the country, you have the opportunity to enter to win $1 million dollars each year for life when you fill out a March Madness bracket. To hit the...more

Is A Prize-Linked Savings Account A Lottery?

by Allen Matkins on

In 2014, the United States Congress enacted the American Savings Promotion Act, P.L. 113–251 (DEC. 18, 2014) permitting financial institutions to offer savings accounts, with the added feature of offering chances to win...more

Keeping Your Social Media Contests Compliant

by Baker Donelson on

Let's say that your marketing department plans to launch a product promotion through dedicated software applications (apps), the Internet, and/or social media, primarily accessed by the target audience on hand-held mobile...more

Why privacy policies are key for corporate sweepstakes

by Thompson Coburn LLP on

One of our many valued sweepstakes clients is Subway®. We’ve had the pleasure of working with Subway® on local and regional sweepstakes, and employee incentive programs for several years. During that time, we’ve gotten to...more

Will Florida and New York let you change a sweepstakes after it starts?

by Thompson Coburn LLP on

I recently received an unusual request from the sponsor of a sweepstakes. The sponsor was one month into a three-month entry period stated in their sweepstake’s rules. Now the sponsor wanted to add a few new prizes to...more

Can I change the rules to my sweepstakes? 12 questions you should ask

by Thompson Coburn LLP on

A few months ago, I received a call from the sponsor of a relatively standard sweepstakes. He told me that the sweepstakes had started a month ago and was to continue for another month. He then told me that during the first...more

How consumers ‘sweepstakes’ today: There’s an app for that

by Thompson Coburn LLP on

If you’re reading this, you probably know that many people consider entering sweepstakes and contests a hobby. These individuals are often referred to as “Sweepers” and what they do is called “sweepstaking.” Sweepers enter...more

Florida Alcoholic Beverages Trade Practices Guide

by Holland & Knight LLP on

The Florida Alcoholic Beverages Trade Practices Guide is a reference tool that addresses Florida Statute §561.42, referred to as the Tied House Evil law. The statute provides prohibitions and limitations related to the...more

Trademark Infringement and Unfair Competition Action

by Dickinson Wright on

On behalf of the nationally well-known professional boxing promoter, New Jersey Sports Productions, d/b/a Main Events, Samuel Littlepage (Member, Washington, D.C.) and Melissa Alcantara (Member, Washington, D.C.) have filed a...more

7 things you should know about sweepstakes and contests in employee incentive programs

by Thompson Coburn LLP on

Four years ago, I wrote an article for this blog about creating in-house incentive contests. Since that time we have seen a considerable increase in the number of incentive programs that we have been asked to prepare for...more

“Enter to Win!” Rules For Advertising Product Giveaways And Sweepstakes

by Fox Rothschild LLP on

When done correctly, sweepstakes and prize contests can be an effective tool for building brand awareness and gaining customers. However, businesses that fail to abide by applicable statutes and regulations when using these...more

Privacy Tip #98 – Publishers Clearinghouse Imposters are Stealing Consumers’ Money

We all dream about winning the lottery or the Publishers Clearing House folks secretly coming up our walkway and knocking on our door telling us we won millions of dollars. Well, I do....more

Of "Likes" and Luck: Social media and gaming regulations

by Dentons on

It is increasingly common for companies to organise marketing promotions using social media, perhaps, due to the ease and relatively low cost of doing so. It may come as a surprise to some, that such seemingly innocuous...more

Why a sweepstakes could seriously boost your customer surveys

by Thompson Coburn LLP on

“Excellent Shopping Trip? We Want to Hear From You” “Your Opinion Counts” “How Was Your Experience?” “We Listen to You” “Survey Sweepstakes” If you have visited a restaurant, hotel, department store, grocery store,...more

Be careful reselling a sweepstakes prize

by Thompson Coburn LLP on

Shortly after posting my article on sweepstakes winners who didn’t want the prize they had won, I noticed several articles about a sweepstakes winner who ran into trouble while trying to resell his prize....more

Gaming and Hospitality Legal News: Volume 10, Number 1, April 2017: Nevada Leads The Way On Esports Wagering

by Dickinson Wright on

Perhaps the hottest topic in gaming today is the growth of professional esports. Esports are – essentially – professional video game tournaments and contests. Audiences for such tournaments have been filling stadiums in Asia...more

What to do when the winner of a sweepstakes or contest wants a different prize

by Thompson Coburn LLP on

What if you offer a sweepstakes and the winner wants to receive only a portion of the prize? Recently, a winner won a vacation for her and a travel companion. However, she did not want anyone to travel with her even though it...more

Texas Bill Proposes Revision to Sweepstakes Law

by Locke Lord LLP on

A bill was introduced Friday that would affect the applicability of the Texas sweepstakes statute. Texas Business and Commerce Code Ch. 622 regulates the advertising and administration of promotions that award prizes based...more

Do new regulations for promotional games apply to your company?

by Dentons on

Issued last year, Decree 2104 of 2016 modified the request procedure for authorizing promotional games. We outline everything you need to know about complying with these regulations....more

Using loyalty programs as a promotional strategy in Colombia

by Dentons on

The Superintendency of Industry and Commerce (SIC) recently defined the rules applicable to loyalty programs in Colombia. Loyalty programs that attract consumers to products or services by providing benefits, such as...more

FTC Sues Terry Somenzi Over Fake Prize Schemes

by Reed Smith on

Last week, the FTC filed a lawsuit against Terry Somenzi and International Advisory Services, Inc., among other defendants, for an allegedly fake prize scheme in federal court. According to the FTC’s complaint, the defendants...more

North Carolina ABC Commission To Hold Meetings to Discuss Rule Revisions

by Williams Mullen on

Beginning in May 2016, the North Carolina ABC Commission will hold a series of “informal chat sessions” to discuss needed revisions to the ABC regulations. These sessions are not the public hearings that are required during...more

Avoiding The NCAA’s Full Court Press During the Month of Mental Anguish

by Dorsey & Whitney LLP on

It’s a wonderfully maddening time of year. “Selection Sunday” (all 2+ hours of it!) is in the rear view mirror, collegiate teams are scurrying off for their opening games, and millions of basketball fans are spending...more

Oscar “Swag Bag” Gets Booted From the Red Carpet By The Academy—Don’t Let This Happen To You!

by Dorsey & Whitney LLP on

In a recent post, we provided guidance on how an advertiser might execute a Super Bowl-related promotion even if it is not an authorized game sponsor. First, avoid mentioning the trademarked name of the event — instead,...more

New FCC Contest Rules Are In Effect

by Womble Bond Dickinson on

The FCC has formally announced that its new contest rules have become effective, as they now have been approved by the Office of Management and Budget and published in the Federal Register. The new rules enable licensees to...more

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