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Acquired Distinctiveness Trademark Application Scent Marks

Ward and Smith, P.A.

Wake Up and Smell the . . . PLAY-DOH®?

Ward and Smith, P.A. on

It has been about a year since the toy company, Hasbro, Inc. (“Hasbro”), filed with the United States Patent and Trademark Office ("USPTO") to register the scent of PLAY-DOH® toy-modeling compound. Although Hasbro only...more

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