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AdWords Trademark Infringement

Knobbe Martens

Is Trademark Use in Google AdWords Trademark Infringement?

Knobbe Martens on

Does the use of Google AdWords amount to the advertising, promoting, marketing, or offering for sale of goods covered by a registered trademark? Tipsy Elves, LLC. vs. Ugly Christmas Sweater, Inc. is the latest in a string of...more

Bennett Jones LLP

Use of Competitors’ Trademarks as Google AdWords is not Infringement

Bennett Jones LLP on

The British Columbia Supreme Court has decided that the use of a competitor’s trademarks in Google AdWords does not constitute infringement. In Vancouver Community College v Vancouver Career College (Burnaby) Inc.,...more

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