News & Analysis as of

Behavioral Advertising Advertising Personally Identifiable Information

Sheppard Mullin Richter & Hampton LLP

NAI’s 2020 Code Effective January 1 Along with CCPA

The Network Advertising Initiative, which provides guidance to advertisers who engage in personalized advertising, updated its Code of Conduct (2020 Code) earlier this year to address, inter alia, data collected offline and...more

Bradley Arant Boult Cummings LLP

CCPA - Adtech Update - Cybersecurity and Privacy Alert

Have you recently received an update from Google or another adtech provider on their CCPA position? Some industry players are rolling out their approaches, and any business that uses website widgets needs to take note...more

Sheppard Mullin Richter & Hampton LLP

CARU Takes Action Against Two More Mobile Apps

We recently wrote about the Children’s Advertising Review Unit’s privacy-related enforcement against two mobile apps for children on our Eye on Privacy blog. But there’s more! CARU also took action based on several...more

McGuireWoods LLP

Behavioral Advertising: What Companies Need to Know About Evolving Advertising Technologies

McGuireWoods LLP on

Rapidly changing and complex technology, the rise of “Big Data” and an increasing focus on digital advertising has made advertising legal compliance an increasingly complex area for companies. In-house attorneys and their...more

Carlton Fields

Facebook and HIPAA: Strange Bedfellows

Carlton Fields on

As a social media user, you may have experienced Facebook’s targeted advertising. Mere moments after searching for a specific item on Google or visiting another website, your Facebook ads reflect your recent browsing history....more

BakerHostetler

BakerHostetler Partner Paul Karlsgodt Discusses Privacy Class Actions

BakerHostetler on

Paul Karlsgodt, Leader of BakerHostetler's Class Action Defense team, talks about class actions privacy and litigation issues....more

Morrison & Foerster LLP - Social Media

A Warning for Websites Allowing Data Collection for Online Behavioral Advertising

The Better Business Bureau’s Online Interest-Based Advertising Accountability Program (“the Accountability Program”) issued its first ever compliance warning on October 14, a move that is intended to clarify the obligations...more

Fenwick & West LLP

Privacy Alert: COPPA Amendment Impacts Apps, Ads and Social Networks

Fenwick & West LLP on

After a two-year comment process, the Federal Trade Commission adopted its long-awaited amendments to the Children's Online Privacy Protection Rule in December 2012. The amendments, which go into effect July 1, 2013,...more

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