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Behavioral Advertising Online Interest-Based Advertising Accountability Program Internet

Manatt, Phelps & Phillips, LLP

Accountability Program Decision Emphasizes Enhanced Notice

In its latest action, the Online Interest-Based Advertising Accountability Program emphasized the importance of enhanced notice for consumers of behavioral targeting....more

Wilson Sonsini Goodrich & Rosati

Online Interest-Based Advertising Icon to Be Used on Facebook to Give Greater Transparency and Choice Regarding Targeted Ads

On February 4, 2013, the Online Interest-Based Advertising Accountability Program issued a decision that concluded its inquiry into how the online advertising industry's Self-Regulatory Principles for Online Behavioral...more

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