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California Consumer Privacy Act (CCPA) › Internet Retailers › Behavioral Advertising

The California Consumer Privact Act (CCPA), effective January 1, 2020, enhances privacy rights and consumer protections of California residents. Follow this channel for latest guidance and updates on the CCPA,... more +
The California Consumer Privact Act (CCPA), effective January 1, 2020, enhances privacy rights and consumer protections of California residents. Follow this channel for latest guidance and updates on the CCPA, including implications for business conducting business in California.  less -
BCLP

Retailers Should Consider Whether Behavioral Advertising Is Sale of Information Under CCPA

BCLP on

The California Consumer Privacy Act (“CCPA”) was enacted in early 2018 as a political compromise to stave off a poorly drafted, and plaintiff’s friendly ballot initiative. Although the CCPA is scheduled to go into force in...more

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