News & Analysis as of September 19, 2024

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The Children's Online Privacy Protection Act is a United States federal statute enacted in 1998 to protect children's privacy by regulating what personal information may be collected from children's online activity. The law applies to commercial websites and online services directed at children under thirteen years of age and regulates how personal information may be collected, stored or used. less -

Wiley Consumer Protection Download (July 16, 2024)

Wiley Rein LLP on 7/18/2024

Welcome to Wiley’s update on recent developments and what’s next in consumer protection at the Consumer Financial Protection Bureau (CFPB) and Federal Trade Commission (FTC). In this newsletter, we analyze recent regulatory...more

The Impact of the CARU Advertising Guidelines Change On Privacy

Sheppard Mullin Richter & Hampton LLP on 8/27/2021

As discussed in our sister blog, CARU’s revised Ad Guidelines go into effect on January 1, 2022. While the core principles of the guidelines have not changed, they now include new content to account for today’s advertising...more

It’s Not COPPA-cated: CARU Determines VSCO Mobile App Not Directed Toward Children

Manatt, Phelps & Phillips, LLP on 2/1/2021

On January 21, the Children’s Advertising Review Unit (CARU) announced a social media and photo editor app that has become well known to teens and tweens for the “VSCO girl” trend is not an online service that is either...more

No Discord Here: CARU Determines Social Media Platform Complies With COPPA

Manatt, Phelps & Phillips, LLP on 10/15/2020

On October 6, the Children’s Advertising Review Unit (CARU) announced its finding that Discord, a social media platform that provides text, voice and video communication services via desktop, browser and mobile applications,...more

5 Tips to Consider When Performing Your Social Media Risk Assessment

Bradley Arant Boult Cummings LLP on 2/21/2019

According to the Pew Research Center’s Social Media Use in 2018, 73 percent of adults in the United States use at least one type of social media, and the typical American uses three. For 18 to 29 year olds, 80 percent use...more

Advertising Through Social Media: Ten Tips For FTC & NAD Compliance

Foley Hoag LLP - Making Your Mark on 9/22/2016

Most modern advertising campaigns include social media components. In fact, it is not uncommon today to see products advertised exclusively on social media. For the most part, the same rules that govern traditional...more

2016 Mobile Data Privacy and Security Update and 2015 Review

BakerHostetler on 4/5/2016

To say that mobile device usage has reached a tipping point would be an understatement. There are now more mobile devices than people in the world, a staggering 7.9 billion mobile devices for 7.4 billion people on Earth. In...more

Attention UGC Marketers—Are Your Permissions in Order?

Pillsbury - Internet & Social Media Law Blog on 10/27/2015

Brand companies have come to view user-generated content as often one of the most effective and authentic ways to advertise their products or services. This is known as “user-generated content marketing.” For example, with...more

Advertising Law - October 2015

Manatt, Phelps & Phillips, LLP on 10/9/2015

Commercials Pulled After Endorser Admits 9/11 Lies - The revelation that an endorser lied about his whereabouts on September 11 led a national sports-themed restaurant chain to stop airing commercials where the actor...more

Social Media: 10 Fundamental Questions All Businesses Should Consider About Their Online Presence

K&L Gates LLP on 1/30/2015

Twenty years ago, the social media world we now live in was the stuff of science fiction. Today, social media is a critical business tool creating unprecedented opportunities for direct consumer interaction, brand awareness,...more

Alert: New California Privacy Law for Minors Has Taken Effect as of January 2015

Cooley LLP on 1/6/2015

California S.B. 568, titled "Privacy Rights for California Minors in the Digital World," (the "Privacy Law") took effect January 1, 2015. The new Privacy Law includes a provision known as the "Eraser Law" that gives...more

Socially Aware - Volume 5, Issue 7 - December 2014

Morrison & Foerster LLP - Social Media on 12/17/2014

In This Issue: - What’s in a Like? - R.I.P.: The Facebook “Like” Gate - Facebook Dislikes Fake Likes - Privacy in the Cloud: A Legal Framework for Moving Personal Data to the Cloud - Click...more

Enforcement Priorities and Trends in Children's and Minors' Advertising and Privacy

BakerHostetler on 11/10/2014

BakerHostetler's Alan Friel recently interviewed FTC staff lawyer Kandi Parsons and Assistant New Jersey Attorney General Elliot Sibers at the opening session of the Children's Advertising Review Unit ("CARU") of the...more

Advertising Law - October 2014 #2

Manatt, Phelps & Phillips, LLP on 10/20/2014

Hashtags and Ads: Top 10 Legal Considerations for Brands Involved in Digital and Social Media Advertising - Advertising, marketing and promotions, both via digital and traditional channels, are governed in the United...more

Legal concepts every social media marketer should know: Part I -- Consumer privacy

BakerHostetler on 8/16/2013

There are three things a social media website operator or digital marketer probably hates to hear most before launching an online ad campaign: 1. Can you make this go viral?; 2. How many likes/tweets can you get?; and 3. Did...more

Privacy Alert: COPPA Amendment Impacts Apps, Ads and Social Networks

Fenwick & West LLP on 1/21/2013

After a two-year comment process, the Federal Trade Commission adopted its long-awaited amendments to the Children's Online Privacy Protection Rule in December 2012. The amendments, which go into effect July 1, 2013,...more

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