Internet Retailers, Federal Trade Commission (FTC), Social Media

Five Stars for FTC: Agency Issues Updated Endorsement Guides and Proposed Rule to Address Increasing Use of Social Media and...

Arnall Golden Gregory LLP on 7/12/2023

We reported over a year ago that the Federal Trade Commission (“FTC”) had proposed updates to its Guides Concerning the Use of Endorsements and Testimonials in Advertising. The updated Endorsement Guides are finally here. The...more

NGE IP Focus: Advertising & Social Media

Neal, Gerber & Eisenberg LLP on 8/24/2019

Neal Gerber Eisenberg and Wolters Kluwer have teamed up to bring you NGE IP Focus, a quarterly newsletter dedicated to intellectual property-related legal decisions. In this issue, we focus on advertising and social media,...more

No Signs of Slowing Down — Global Antitrust Agencies Focus on Big Tech

Orrick - Antitrust Watch on 8/2/2019

Earlier this year, we covered the widespread interest in tech giants among international competition authorities, as well as the potential for divergence in intensity and type of enforcement across jurisdictions. We observed...more

The FTC Won’t Let Me Be: Warnings and Enforcement Actions Targeting Social Media Influencers

Goulston & Storrs PC on 10/4/2017

According to recent Nielsen ratings, the most watched TV shows and live TV events top off at around 20 million viewers. In contrast, the most popular personalities on various social media platforms have well over 100 million...more

I Subscribed to What? What Online Subscription-Based Marketers Need To Tell Their Consumers

Foley Hoag LLP - Making Your Mark on 9/29/2017

I am certainly not the only person who has been lured into purchasing a too-good-to-be-true, deeply discounted product online, only to learn that what I actually purchased was a subscription to buy more stuff. Kate Hudson’s...more

Subscription-Based Business Models: An Overview of Auto-Renewal Regulations

BCLP on 6/6/2016

The demand for subscription-based and recurring revenue business models is growing faster than ever. According to a 2014 report by The Economist Intelligence Unit, 80 percent of customers are demanding new consumption models...more

Socially Aware: The Social Media Law Update Volume 7, Issue 2

Morrison & Foerster LLP - Social Media on 3/9/2016

Welcome to the newest issue of Socially Aware, our Burton Award winning guide to the law and business of social media. In this edition, we offer tips for a successful—and legal—advertising campaign; we examine a New York...more

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