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Lanham Act Scent Marks

Sterne, Kessler, Goldstein & Fox P.L.L.C.

MarkIt to Market® - August 2018: Nose Ahead of the Competition: Protecting Play-Doh

Since the Lanham Act was passed in 1946, trademark protection has encompassed an ever expanding list of attributes that can be perceived as denoting the source of a product or service. Recently issued registrations cover...more

Ward and Smith, P.A.

Wake Up and Smell the . . . PLAY-DOH®?

Ward and Smith, P.A. on

It has been about a year since the toy company, Hasbro, Inc. (“Hasbro”), filed with the United States Patent and Trademark Office ("USPTO") to register the scent of PLAY-DOH® toy-modeling compound. Although Hasbro only...more

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