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Puffery Deceptively Misdescriptive

ArentFox Schiff

Mere Puffery vs False Advertising: Recent Trends

ArentFox Schiff on

Free-range hens, sustainably sourced, and 100% Parmesan Cheese: At first glance, these phrases are indistinguishable from the countless marketing consumers encounter on a daily basis. However, in courts across the country,...more

Patterson Belknap Webb & Tyler LLP

New Decision on “Free Range” Hens Has Manufacturers Walking On Eggshells

We’ve written before about the growing trend of “ethical sourcing” or “ethical production” class actions, which challenge manufacturers’ claims (or nondisclosures) about the humane (or inhumane) way their ingredients or...more

Manatt, Phelps & Phillips, LLP

Advertising Law - August 2016 #2

Electric Toothbrushes Battle It Out Before NAD - In a battle over electric toothbrushes, the National Advertising Division determined that Procter & Gamble can support superiority claims for its Oral-B models challenged...more

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