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Retail Tracking Retail Market

Robinson+Cole Data Privacy + Security Insider

Curbside Pickup and Geofencing – How Your Favorite Retailer Knows You’ve Arrived

It’s that shopping time of year again and we are in the midst of a pandemic, so some of us are shopping differently than in the past. Curbside pickup is an option that has become more popular and for good reason. It’s quick,...more

Goulston & Storrs PC

Intrusion or Tool: Consumer Data’s Increasing Role in Retail

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It’s no secret that retailers have access to more information about their target consumers than ever before. This information can help retailers not only to target their broad market but also to tailor the communications they...more

Robins Kaplan LLP

Going Mobile: The Growth of Device-Based Ecommerce in the 2018 Holiday Season

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As shopping via mobile devices captures a greater share of e-commerce, experts are making bold predictions about the role cell phones will play in this year’s holiday shopping landscape....more

Wilson Sonsini Goodrich & Rosati

FTC Grants Sears’ Petition to Reopen and Modify 2009 Order Concerning Online Browsing Tracking

The Federal Trade Commission (FTC) recently granted a petition by Sears Holding Management requesting that the FTC reopen and modify a 2009 FTC order settling charges that Sears failed to disclose adequately the scope of...more

Hogan Lovells

Hogan Lovells Represents Sears in Achieving First-Ever Modification to FTC Privacy Consent Order

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The FTC has approved the first-ever petition to reopen and modify a privacy-related consent order. The petition, filed by Sears Holdings Management Corporation, sought to amend the terms of Sears’ 2009 consent order (the...more

Goulston & Storrs PC

Facial Recognition in Retail: “Attention all Shoppers: We Already Know Everything about You”

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Are you worried that “Alexa” is listening to your conversations? Do you cover your laptop camera with tape and refuse to store your passwords on your devices? Well, it looks like even stepping into the mall may require a...more

Goulston & Storrs PC

Artificial Intelligence in Brick and Mortar Retail

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Headlines about brick and mortar retail tend to be dominated by how these establishments are in decline while online retail is burgeoning. Fortunately for brick and mortar retailers, their demise is not preordained since...more

Robins Kaplan LLP

Smart Store: How the Internet of Things is Changing Retail

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In the 1999 Disney Channel original movie Smart House, the Cooper family learned the dangers of living in a house that learns to cater to their every need. Less than 20 years later, Smart House seems more reality than...more

Goulston & Storrs PC

No Cash? No Problem: The Emergence of Cashless Retailers

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From the time we were little, putting birthday money into our piggy banks, cash has always been an important part of our lives. Now, imagine a world where cash is no longer king. Like so many other things that we thought were...more

Goulston & Storrs PC

Digitizing Brick and Mortar: Geofencing and Geolocation Can Help Retailers Win at Omnichannel

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We have blogged previously about the steady rise of e-commerce, the benefits and challenges of creating a cohesive omnichannel experience, and some of the special issues omnichannel creates for the landlord-tenant...more

Goulston & Storrs PC

Designed for Convenience: Three Ways Technology Can Enhance the Shopping Experience

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Spending a weekend or a Black Friday waiting in long checkout lines can drive many consumers to make their purchases with online retailers, which offer convenient and fast shopping. As competition with online retailers...more

Robins Kaplan LLP

Mobile Location Analytics: Changing the Game for Brick and Mortar Retail

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For brick-and-mortar retailers, smart phones have taken on an entirely new role in customers’ shopping experiences. A technology known as "mobile location analytics" ("MLA") or sometimes, "indoor analytics," gives brick and...more

Morrison & Foerster LLP - Social Media

The FTC Weighs in on In-Store Tracking. Or Does It?

In law school, everybody learns the adage that hard cases make bad law. When it comes to the Federal Trade Commission, a better aphorism might be, “easy cases make new law.” The FTC’s recent settlement with Nomi Technologies...more

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