News & Analysis as of

Sponsors Contract Terms

Holland & Knight LLP

Key Considerations for Independent Sponsors Regarding Portfolio Company Governance

Holland & Knight LLP on

Holland & Knight's Independent Sponsors Team has seen an increasing number of independent sponsors taking part in transactions of seemingly all shapes and sizes. With increasing variation of transactions comes increasing...more

BakerHostetler

Division I Council Approves NIL Disclosure and Transparency Rules, Introduces New Proposals for School Involvement

BakerHostetler on

This month, the NCAA Division I Council approved a proposal to address student-athlete protections related to name, image and likeness (NIL) deals. The proposal will become effective August 1....more

Gibney Anthony & Flaherty, LLP

The Three Things Student Athletes Should Consider for Every NIL Contract

With student athletes now able to profit from their name, image and likeness (NIL), athletes are taking advantage of opportunities to partner with brand sponsors. When entering into contracts, athletes need to review...more

Pillsbury - Internet & Social Media Law Blog

Marketing in the Metaverse: Sponsorship Contracts for Stadiums, Arenas and Other Venues

Every year professional sports franchises introduce new marketing tactics and sponsorship models to increase their revenue streams—new gear, new placements for logos in stadiums/arenas and on jerseys, not to mention an array...more

Kelley Drye & Warren LLP

Roofing Company Wants to End Sponsorship and Stop Clowning Around

The Jacksonville Jaguars didn’t have the best season. In addition to finishing last in the AFC South, drama off the field led to fans staging a “clown out,” by wearing rainbow wigs and painted faces to season finale. Faced...more

Morgan Lewis - Tech & Sourcing

Common Issues in Sponsorship Agreements – Part 2: Maximizing Value While Protecting Your Brand

Last week, we started to take a look at key issues sponsors should be mindful of when entering into a sponsorship agreement, particularly for sponsorship of a team, event, venue, individual influencer or player, or similar...more

Morgan Lewis - Tech & Sourcing

Common Issues in Sponsorship Agreements – Part 1: Knowing What You’re Getting, What You’re Paying For, and What Happens When...

With many sports, music, and other events returning to in-person attendance after a prolonged hiatus for pandemic-related reasons, and others continuing to be conducted in front of huge virtual audiences, we think it’s a good...more

Winstead PC

Sponsorship Agreements: Key Provisions That COVID-19 Has Now Brought Into Play

Winstead PC on

The impact of COVID-19 on the sports industry has already been widespread and far-reaching. Professional leagues have seen their schedules abruptly suspended, colleges and universities have ended their spring seasons without...more

Winstead PC

Sports & Entertainment Venue Operations in Response to COVID-19

Winstead PC on

In the initial COVID-19 response, sports events, entertainment events, and conventions felt a hard and fast impact, disrupting (first and foremost) people’s lives, but also testing the structures of contractual rights and...more

Sheppard Mullin Richter & Hampton LLP

Coronavirus: Are Spectator Bans the Worst Case Scenario for Brand Sponsors?

On Wednesday, amid growing concern over the spread of Coronavirus Disease 2019 (“COVID-19” or “coronavirus”), the Italian government announced that all sporting events in Italy will resume. The catch? They will all take...more

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