News & Analysis as of

Gavel to Gavel: It all ads up

‘Tis the season for post-holiday sales and New Year’s resolutions. Businesses may be working a little harder to lure consumers, and that means more advertising. Originally published in The Journal Record - January 2,...more

Stealth Lawyer: Zach Abramowitz, 'Blogcaster' [Video]

Dec. 18 (Bloomberg) -- Zach Abramowitz, co-founder and chief executive officer ofReplyAll, talks with Bloomberg Law's Spencer Mazyck about his transition from practicing law at Schulte Roth & Zabel LLP to creating the world's...more

Key Considerations: Using Social Media to Promote Ethical Practices

NAVEX Global and PwC recently sponsored a groundbreaking study from the Ethics Resource Center around Social Networking in the workplace. There was a lot covered in the study, so we’ve put the results in context for ethics...more

The Diet Has Spoken: Japanese Lawmakers Approve Internet-Enabled Campaigning

In February 2013, we reported on legislative momentum in the Japanese Diet to bring Japan’s sixty-year-old election laws into the brave new world of Web 2.0. On April 19, 2013, that reform effort came to fruition, when a bill...more

Survey: Firms With Blogs Grow Revenue Faster [Video]

June 6 (Bloomberg) -- Kevin O'Keefe, founder of the social media company LexBlog, talks with Sarah Kopit about who's blogging in the AmLaw 200 law firms and how those firms are turning blogs into revenue. Source: Bloomberg...more

Social Media Use by In-House Counsel at All-Time High

A study released on Thursday by Greentarget, Zeughauser Group and Inside Counsel has shone a bright light on a topic that has seemed somewhat mysterious: How do general counsel really use social media—or do they really use it...more

Legal Business Development: GCs Are Using Social Media to Hire Law Firms

GCs are using social media to hire law firms. Could it be? The answer is YES according to John Cory, the founder of GreenTarget. ...more

2013 In-House Counsel New Media Engagement Survey

Mark 2013 as the year it became hard to find lawyers not using new media tools. The 2013 In-House Counsel New Media Engagement Survey offers ample evidence that social media tools have gone mainstream. As LinkedIn, blogs, and...more

How GCs Use Social Media to Hire Law Firms [Video]

April 18 (Bloomberg Law) -- A new survey from public relations firm Greentarget finds that in-house counsel are frequently using LinkedIn and lawyer blogs to determine who they will hire, John Corey, founding partner at...more

That’s What Friends Are For: How Kraft Can Neutralize A Crusading Food Blogger

Food blogger Vani Hari has Kraft Macaroni & Cheese in her sights. Earlier this month, she delivered a 270,000-signature petition to Kraft’s corporate headquarters asking the global food company to remove the dyes yellow 5...more

Levick Weekly - March 29, 2013: 6 Ways To Survive The U.S. Congress

In This Issue: - Financial Regulators Compete; JPMorgan Loses - Six Ways to Survive the U.S. Congress - How to Protect Your Brand from a Twitter Hacking - Blogs Worth Following - LEVICK In the News -...more

Levick Weekly - March 22, 2013: The Clairvoyant Corporation - General Counsel As Supermen

In This Issue: - The Clairvoyant Corporation General Counsel as Supermen - Smart Social Media Strategy - The GNC “Jack3d” Lawsuit Retailer Liability Hangs in the Balance - Blogs Worth Following - LEVICK In...more

For B2B, Blogs Still Rule

Rumors of the death of blogs have been greatly exaggerated. A recent survey conducted by the University of Massachusetts Dartmouth says the percentage of companies that maintain blogs fell from 50% in 2010 to a mere 37%...more

Legal Alert: NLRB Strikes Down Employer's Handbook Policies

On the same day as the D.C. Circuit Court of Appeals determined President Obama's recess appointments are unconstitutional, the NLRB continued its assault on workplace rules and employee handbook policies. See DirecTV U.S....more

Corporate Blogs: A Smarter Choice for Executive Social Media Presence

Rather than asking whether your executives should or should not use social media, the more relevant question is this: Can your executives capture the advantages of digital communications without opening themselves up to the...more

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