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Data Collection Direct Marketing Association

Kelley Drye & Warren LLP

Avoiding the Enforcement Crosshairs of Cross-Device Tracking

The Digital Advertising Alliance (DAA) recently announced that enforcement of its guidance on cross-device tracking (the “Application of the DAA Principles of Transparency and Control to Data Used Across Devices”) is set to...more

Manatt, Phelps & Phillips, LLP

Lawmakers Consider Regulation of Data Brokers

Why it matters - Could the data broker industry become subject to regulation for the first time? If a new bill passes Congress, the answer could be yes. Originally introduced by former Sen. Jay Rockefeller (D-W.Va.), the...more

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