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Direct Mailing

BakerHostetler

Customer Mailing Lists and The (Attempted) Expansion of the Right of Publicity

BakerHostetler on

As discussed in the 2023 Data Security Incident Response Report, over the past several years a wave of lawsuits was brought alleging violations of customers’ right of publicity based on the sale of customer mailing lists. The...more

Hudson Cook, LLP

How Not to Handle a Crisis: FTC Sues Marketer for Deceptive COVID Stimulus Mailers

Hudson Cook, LLP on

In April, we wrote about the Georgia Attorney General's Office's warnings against deceptive advertising related to COVID-19 stimulus payments. In its guidance, the AG noted the possibility that representations implying that a...more

Best Best & Krieger LLP

Calif.’s “Mass Mailing” Rule Amended by SB 45 - Certain Government-Funded Mailings Prohibited 60 Days Before an Election

Best Best & Krieger LLP on

Two changes were made to the California Political Reform Act when Gov. Jerry Brown signed SB 45 last month. The first is a technical amendment that codifies the FPPC regulations directly into the Act. More importantly,...more

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