Tinder, a popular mobile dating app, recently shut down an ad campaign from Gap, stating that the campaign violated the app's terms of service. Gap's failure to comply with Tinder's terms of service is a cautionary tale for...more
1. Class Action Lawsuits Have Been Filed Against Retailers That Operate Outlet Stores Based on Their Alleged Pricing Claims -
Plaintiffs’ class attorneys have a new target in sight and it is outlet shopping. In the...more
..Filling a gap. Gap Inc., the clothing retailer, is using social media to establish a web presence focused on feminism, equal pay for equal work, and progressive values. For example, the company produced an Instagram video,...more
In a world where communications are shared in a space of less than 140 characters, emoticons are often a part of the lexicon for most texters, tweeters, gamers, and smartphone screen tappers. I have an app, Emoji, that turns...more
“Be authentic” is one of Greentarget’s core values. While we focus on all of our values throughout the year, each month we highlight one of those values in an attempt to reinforce its importance. This month, we focus on “be...more
In This Issue:
- Much Ado About YAHOO!
- Lawsuits Can Be Easier to Get Into Than to Get Out Of
- Johnny Football, Inc.
- Excerpt from Johnny Football, Inc.:
It should come as no surprise that...more
Welcome to a new feature of Privacy & Security Matters – Privacy Monday.
We will start your week with a fresh collection of privacy tidbits, goofs and gaffes....more
Here is a perfect case study for the value in conducting trademark clearance searching before launching a new brand or product – or even using a slogan on a product....more
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