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Geolocation Bluetooth

Robinson+Cole Data Privacy + Security Insider

Privacy Tip #347 – Do You Know What Geofencing Is and How You Are Tracked?

If you don’t know what geofencing is, I will give you some articles to read so you can become better educated on exactly what it is and how it is used to track you. It’s all a bit creepy, but is a good thing to understand....more

Perkins Coie

Bluetooth Beacons: What You Need to Know

Perkins Coie on

Bluetooth beacons can be a powerful tool for customer engagement. The 2015 holiday season saw retailers experimenting with this kind of proximity marketing, and 2016 is looking like it will see the large-scale deployment of...more

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