Killer packaging is a good thing. It can increase sales and establish a stronger emotional bond between the consumer and the product brand. The current packaging of Snack Factory’s Pretzel Crisps pretzel crackers might...more
This client alert looks at the impact of a new drug driving offence in the UK which will come into effect during 2014 as part of The Crime and Courts Act 2013 (the “CCA 2013”). It is relevant for UK Marketing Authorisation...more
I come bearing breaking legal news from the Land Down Under, specifically, New Zealand. It appears that Coca-Cola recently suffered a small setback in its quest for world domination. Those of you familiar with...more
The Downfall of a “Stacked” Wine -
Stacked Wines, LLC makes individually-packaged glasses of wine that vertically stack to form one full bottle of wine.
Stacked Wines sought to register the mark STACKED in the...more
Like most holidays, the Fourth of July is inextricably linked with childhood memories, the smell of amazing food, time with family, and yes, even brands and trademarks. While logos and brand names for marshmallows and hot...more
What an honor it was to be part of the 2013 Dieline Package Design conference at HOW Design Live, last week in San Francisco, thanks again for the opportunity Andrew!...more
Earlier this month, we asked whether [yo]gurt(lab) has an inherently distinctive interior restaurant environment?
This week, we’re focused on product packaging, and ask whether Spine Vodka has enough meat on the bones...more
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