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Trademarks Frito-Lay

A Trademark is a legally registered distinctive mark or sign which identifies goods, products or services that originate or are associated with a particular person or enterprise . A typical example of a trademark... more +
A Trademark is a legally registered distinctive mark or sign which identifies goods, products or services that originate or are associated with a particular person or enterprise . A typical example of a trademark would be a company's logo such as the Nike "Check" or McDonald's "Golden Arches."  less -
Akerman LLP - Marks, Works & Secrets

The Skinny on “Thins”

According to the Federal Circuit, the skinny on the term “Thins” is that it may be generic for thinly cut snack crackers. Real Foods Pty Ltd. V. Frito-Lay North America, Inc., (October 4, 2018 Fed. Cir.)....more

Knobbe Martens

Real Foods Pty Ltd. v. Frito-Lay North America, Inc.

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Federal Circuit Summary - Before Wallach, Linn, and Hughes. Appeal from the Trademark Trial and Appeal Board. Summary: To determine whether a mark is generic, the TTAB must first properly identify the genus of the goods...more

Akerman LLP - Marks, Works & Secrets

No Twist on Pretzel Crisps on Remand

In a 54 page decision issued on September 6, 2017, the Trademark Trial and Appeal Board (the “Board”) ended (again) a long-standing dispute between snack food makers Frito-Lay, Inc. (“Frito”) and Princeton Vanguard, LLC...more

Shook, Hardy & Bacon L.L.P.

Food & Beverage Litigation Update | September 2017 #2

FDA Seeks Comment on Regulation Changes for "Meaningful Burden Reduction" - Implementing an executive order titled "Reducing Regulation and Controlling Regulatory Costs," the U.S. Food and Drug Administration (FDA) has...more

McDermott Will & Emery

Two Generics Can Make a Mark - Princeton Vanguard, LLC v. Frito-Lay North America, Inc.

The U. S. Court of Appeals for the Federal Circuit vacated and remanded for further proceedings the decision of the Trademark Trial and Appeal Board (TTAB or Board) cancelling the registration of the mark PRETZEL CRISPS,...more

Knobbe Martens

Trademark Review | June 2015

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Is PRETZEL CRISPS a Generic Term? Federal Circuit Resets Standard for Genericness - In an earlier precedential decision, the TTAB held there was a dichotomy in the standard for determining whether an applied-for mark...more

Knobbe Martens

Trademark Review - The Miners, Boi Na Braza and Pretzel Crisps (April 2014)

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Battle of the Miners - The University of Texas at El Paso (“UTEP”) has used the nickname MINERS since at least 1914. UTEP, through its governing board, owns several registrations for the mark MINERS and a logo for...more

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