Website Design

News & Analysis as of

The New ADA Design and Construction Issue: Website Accessibility

- The DOJ has indicated that it plans on issuing a separate regulation to address website accessibility. However, no official action has been taken since it first sought comments on its proposal for addressing website...more

Knowing what your visitors really want – an introduction to heatmaps and scrollmaps

A number of tools are available to show you how your users interact with your law firm’s website. This data can show you what’s working, but it’s not there to affirm that you are doing things right. The real value of knowing...more

Trade Dress Can Be Viable Means of Protecting Websites from Competitor’s Look-Alike Sites

Somewhere between a well-recognized website design like Google’s home page and a fledgling e-commerce venture built with free web building software lives most other websites. Depending on the investment in the development and...more

Here’s Proof That Marketing is More Important than Technology.

You meet someone at a party or conference and she seems smart and skilled. So you get her card and do the next thing people do, you visit her firm’s website. Then you see this home page.... Does she still seem as...more

Fostering Good Marketing – Jones Foster.

Jones Foster Johnston & Stubbs is a high-quality, old-line West Palm Beach, Florida law firm — 35 great lawyers and a relatively conservative and wealthy target audience. As we discussed previously in our “Name-based...more

Great Website Design Isn’t PRETTY. It’s EFFECTIVE.

What’s nice about eye-track testing is that it shows precisely what grabs your viewers’ attention, what they see, in what order, and how long they linger at each point....more

Here’s EXACTLY what people look at on your website.

Which website design works better? We’re using some pretty amazing technology to (1) help select the most effective campaign, (2) ensure that viewers focus on our message, and (3) optimize the design and layout. ...more

Responsive Design for Law Firm Websites – 10 Questions Answered (part 1)

Responsive Design for Law Firm Websites – 10 Questions Answered (part 1) It’s been a few months since I spoke at the 2013 Legal Marketing Association conference in Las Vegas. My talk was about the new mobile website...more

What’s the Best Website Design for Lawyers?

I’m so fed up with lawyers investing thousands and thousands of dollars in websites that simply suck. So I decided to work with one of our Family Business Lawyers directly on the re-design and launch of his website....more

Does Your Business Have A Website? Get Ready For New ADA Regulations

Courts have wrestled for several years with how to apply the ADA’s public accommodation requirements to online businesses or online aspects of businesses (USA Today published an article and quoted me on the issue available at...more

How creating a website forces you to focus on your business goals

So you know you need a website, or that the old one you have isn’t serving you well. Sometimes, if you’re an established business with a certain type of momentum, the thought can be paralyzing. This is a guest post by...more

Designing for Privacy & Web Success

Originally published in Website Magazine, on January 18, 2013. It is a safe prediction for 2013 that public awareness of websites’ data privacy issues will continue to increase. In the last few years, popular websites,...more

JDB 008: No More Gavels! No More Scales of Justice! Website Design for Lawyers with Cynthia LaLuna

Nothing says “law firm website” like a gavel or good ol’ Lady Justice and her scales of justice! In today’s podcast episode we explore the topic of website design and how it can have a direct impact on your bottom line....more

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