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Understanding Consumer Law when Conducting Influencer Marketing Campaigns in the EU and UK

Long gone are the days where brands could rely simply on purchasing advertising space in newspapers or investing in eye-catching brochures to display their products. Now, the world is their oyster with the advance of the...more

Digital Speaks: Ai and the Games - Embracing a New Age for Sports

The Games have kicked off in true Parisian style and is promising to be a groundbreaking spectacle, not just for the inspirational athletic feats we are certain to see but also for the innovative use of artificial...more

Digital Speaks: Technology takes Centre Stage at UEFA Euros 2024 - Summer of Sports Tech Series / Euro 2024

The UEFA Euro 2024 men’s competition is reaching the business end of the tournament, with teams from across the continent battling it out in the knock-out stages to be crowned champion of Europe. In the second instalment...more

Digital Speaks: Technological Advancements in Rugby: Smart Mouthguards and Player Safety

In a ground-breaking move to redefine player safety standards, Rugby Union has introduced smart mouthguard technology in an innovative approach to automatically withdraw players from the field who are suspected of sustaining...more

Digital Speaks: Don’t Be Shy, Disclose Ai!

With adoption of generative AI tools scaling exponentially amongst content creators, companies need to be vigilant to ensure all content posted on social media platforms complies with user guidelines about AI, especially...more

To Introduce or Not to Introduce, That is the Question?

Recent case law has highlighted various challenges in structuring payment provisions for referral arrangements, such as introduction, intermediary, brokerage and ‘finder’s fee’ agreements. Together, these provide useful...more

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