The FTC took a bit of a break in August, issuing only one Notice of Proposed Rulemaking on a relatively low-profile topic—Power Output Claims for Amplifiers Used in Home Entertainment Products. While the Proposed Rule is...more
8/31/2023
/ Advanced Notice of Proposed Rulemaking (ANPRM) ,
Automatic Renewals ,
Department of Health and Human Services (HHS) ,
Endorsements ,
Federal Breach Notification Standard ,
Federal Trade Commission (FTC) ,
FTC Act ,
Green Guides ,
New Rules ,
Non-Compete Agreements ,
Notice of Proposed Rulemaking (NOPR) ,
Proposed Guidance ,
Regulatory Agenda ,
Telemarketing Sales Rule
The Federal Trade Commission (FTC or Commission) issued the much anticipated final revisions to its Guides Concerning the Use of Endorsements and Testimonials in Advertising (the Endorsement Guides) just before the July 4th...more
8/2/2023
/ Advertising ,
Endorsements ,
Federal Trade Commission (FTC) ,
FTC Act ,
FTC Endorsement Guidelines ,
Influencers ,
Marketing ,
Online Endorsements ,
Online Platforms ,
Social Media ,
Testimonial Statements ,
Unfair or Deceptive Trade Practices ,
Websites
In the wake of AMG, the Federal Trade Commission (FTC) can no longer use Section 13(b) of the FTC Act to go to court for monetary relief. With a clear regulation prohibiting certain practices, however, the FTC can attempt to...more
In the wake of AMG, the Federal Trade Commission (FTC) can no longer use Section 13(b) of the FTC Act to go to court for monetary relief. With a clear regulation prohibiting certain practices, however, the FTC can attempt to...more
The Notice was sent within a week of another notice to 70 for-profit higher education institutions, which focused on “false promises they make about graduates’ job and earnings prospects and other outcomes.”...more
10/21/2021
/ Advertising ,
Fake Reviews ,
Federal Trade Commission (FTC) ,
FTC Act ,
FTC Endorsement Guidelines ,
Marketing ,
Misrepresentation ,
Online Endorsements ,
Online Reviews ,
Section 5 ,
Unfair or Deceptive Trade Practices
The COVID-19 global pandemic has accelerated the digital transformation of the retail industry as shoppers shift more of their spending online. Global online purchase volume increased 31% from June 2019 to June 2020, with...more
10/9/2020
/ Advertising ,
E-Commerce ,
Federal Trade Commission (FTC) ,
FTC Act ,
Internet Retailers ,
Online Advertisements ,
Online Platforms ,
Popular ,
Retail Market ,
Truth in Advertising ,
UDAP ,
Websites
As this decade begins, Americans are increasingly apprehensive about the privacy of their personal information. Nowhere is this issue more important than in regard to health data, a type of information that can contain...more
7/1/2020
/ Centers for Medicare & Medicaid Services (CMS) ,
Consumer Privacy Rights ,
Coronavirus/COVID-19 ,
Cybersecurity ,
Data Privacy ,
Data Protection ,
Data Security ,
Digital Health ,
Electronic Protected Health Information (ePHI) ,
FTC Act ,
Health Care Providers ,
Health Insurance Portability and Accountability Act (HIPAA) ,
Patient Privacy Rights
On May 11, 2020, the Children’s Advertising Review Unit (CARU) issued a public statement in support of a bipartisan call by six U.S. Senators for the Federal Trade Commission (FTC) to conduct a review of the data collection...more
5/27/2020
/ CARU ,
Comment Period ,
COPPA ,
Data Collection ,
Digital Media ,
Federal Trade Commission (FTC) ,
FTC Act ,
Online Safety for Children ,
Personal Data ,
Popular ,
Safe Harbors
In the first case challenging a marketer’s use of fake paid reviews on an independent retail site, the Federal Trade Commission settled with Cure Encapsulations, Inc., and its owner over dozens of phony product reviews posted...more