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Artificial Intelligence Machine Learning Digital Markets Strategy

A&O Shearman

EDPB calls for alignment between GDPR and EU digital legislation; adopts draft Guidelines on data transfers to third country...

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On December 2 – 3 2024, the European Data Protection Board (EDPB) met for its 99th plenary session. It subsequently issued several documents, one of which calls for the need for greater alignment between the GDPR and EU...more

Good2bSocial

How Google Ads’ AI Tools Can Improve Your Law Firm’s Video Campaigns

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With video making up over 65% of all internet traffic, it’s no surprise that Google Ads has introduced AI video enhancements to streamline the process for marketers. For law firms running PPC campaigns, these AI-powered tools...more

Skadden, Arps, Slate, Meagher & Flom LLP

European Commission Workshop on Competition in Generative AI: Highlights

On June 28, 2024, the European Commission (EC) held a workshop on competition in virtual worlds and generative artificial intelligence (AI). The event followed the EC’s January 2024 call for contributions on the level of...more

Akin Gump Strauss Hauer & Feld LLP

Geneva Insights - July & August 2024

International Geneva – A global governance ecosystem of over 40 international organizations, 178 country representations and 700+ non-governmental organizations....more

Legal Internet Solutions Inc.

Google’s First 2024 Algorithm Update: Quality Content Still Rules for Law Firms

Spoiler alert straight from Google: “There’s nothing new or special that creators need to do for this update as long as they’ve been making satisfying content meant for people.” If your law firm’s digital...more

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AI for Law Firms: Why Google May Rank AI-Generated Content Over Original News

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As artificial intelligence (AI) continues to grow in popularity and scope, legal marketers may be wondering how such content compares to original, human-generated material when it comes to search engines. Will AI content be...more

Skadden, Arps, Slate, Meagher & Flom LLP

AI in Europe: Road Map for Navigating the IP, Data Protection and Regulatory Considerations

Organizations developing or using generative AI tools should implement cross-functional governance frameworks to develop and continuously monitor their use of such tools. From the earliest stages of generative AI use,...more

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Using Generative AI to Help Optimize Your PPC Campaign

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Artificial intelligence has been revolutionizing the digital marketing and PPC landscape for quite some time now, but its growth and capabilities have accelerated exponentially over these past few months. Now, AI is easy to...more

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