News & Analysis as of

Federal Trade Commission (FTC) Behavioral Advertising

BakerHostetler

Third CCPA Enforcement Settlement with California Attorney General and Los Angeles City Attorney Announced Against Mobile Game App

BakerHostetler on

In a joint press release published on June 18, the California Attorney General and Los Angeles City Attorney announced a settlement with Tilting Point Media LLC (Tilting Point) in connection with alleged violations of the...more

Eversheds Sutherland (US) LLP

FTC diagnoses common digital practices as both UDAP and breach

In a groundbreaking decision, the Federal Trade Commission (FTC) announced it was diagnosing GoodRx’s use of tracking pixel codes and analytics, its digital strategy, as not only an unfair or deceptive act or abusive practice...more

Venable LLP

CFPB Warning to Consumer Financial Services Digital Marketing Providers

Venable LLP on

​​​​​​​Through a new interpretive rule announced this week, the Consumer Financial Protection Bureau (CFPB) has declared that digital marketing providers can be held liable under the Consumer Financial Protection Act (CFPA)...more

WilmerHale

CISR Proposes Teenage Privacy Program Initiative

WilmerHale on

On April 19, 2022, the Better Business Bureau’s (BBB) Center for Industry Self-Regulation introduced the TeenAge Privacy Program (TAPP), an emerging initiative that sets out to help companies develop a teen-centric approach...more

Akin Gump Strauss Hauer & Feld LLP

Settlement with App Developers Requires Limits on Collection and Use of Children’s Personal Information

In August, Viacom and a number of other app developers and ad-tech companies reached a settlement with parents who had alleged that the companies were illegally selling children’s personal information for behavioral...more

Akin Gump Strauss Hauer & Feld LLP

Summary of FTC COPPA Workshop – Key Issues and Takeaways

On October 7, the Federal Trade Commission (FTC or the “Commission”) brought together privacy and technology stakeholders for a public workshop aimed at informing updates to regulations promulgated under the Children’s Online...more

Sheppard Mullin Richter & Hampton LLP

CARU Takes Action Against Two More Mobile Apps

We recently wrote about the Children’s Advertising Review Unit’s privacy-related enforcement against two mobile apps for children on our Eye on Privacy blog. But there’s more! CARU also took action based on several...more

WilmerHale

Senate Judiciary Committee Holds Hearing on GDPR and CCPA

WilmerHale on

Continuing Congress’s efforts to craft comprehensive federal privacy legislation, the Senate Judiciary Committee on March 12, 2019, held a hearing on “GDPR & CCPA: Opt-ins, Consumer Control, and the Impact on Competition and...more

McGuireWoods LLP

Behavioral Advertising: What Companies Need to Know About Evolving Advertising Technologies

McGuireWoods LLP on

Rapidly changing and complex technology, the rise of “Big Data” and an increasing focus on digital advertising has made advertising legal compliance an increasingly complex area for companies. In-house attorneys and their...more

Sheppard Mullin Richter & Hampton LLP

FTC / DAA Extend Data Privacy Focus to Cross-Device Tracking

Enforcement of the Digital Advertising Alliance “Application of the Principles of Transparency and Control to Data Used Across Devices” (DAA Cross-Device Principles) officially began on February 1, just a week after the FTC...more

BCLP

Data Privacy and Security: A Practical Guide for In-House Counsel, 2017 Edition

BCLP on

Boulder Partner David Zetoony published the 2017 edition of his handbook, Data Privacy and Security: A Practical Guide for In-House Counsel, on Jan. 28 – Data Privacy Day. The guide provides an overview of laws relevant to a...more

BakerHostetler

FTC Prosecutes Serving of Behavior Ads on Kids’ Apps

BakerHostetler on

The Federal Trade Commission reminded publishers and advertisers recently that the Children’s Online Privacy Protection Act (COPPA) prohibits data collection, absent verified parental consent, for behavioral (interest-based)...more

Morrison & Foerster LLP - Social Media

Digital Advertising Alliance Focuses on Mobile Ads

As more users spend more time on their mobile devices, advertising dollars are following. And the compliance regime that governs interest-based advertising (IBA) (formerly referred to as online behavioral advertising or OBA)...more

BakerHostetler

FTC Final Order Prohibits Epic Marketplace From "History Sniffing"

BakerHostetler on

The FTC recently approved a final order settling charges against Epic Marketplace, Inc. (“Epic”), a wholly-owned subsidiary of Epic Media Group, LLC. This action against Epic is another step in the FTC’s continuing efforts to...more

Wilson Sonsini Goodrich & Rosati

Online Interest-Based Advertising Icon to Be Used on Facebook to Give Greater Transparency and Choice Regarding Targeted Ads

On February 4, 2013, the Online Interest-Based Advertising Accountability Program issued a decision that concluded its inquiry into how the online advertising industry's Self-Regulatory Principles for Online Behavioral...more

Fenwick & West LLP

Privacy Alert: COPPA Amendment Impacts Apps, Ads and Social Networks

Fenwick & West LLP on

After a two-year comment process, the Federal Trade Commission adopted its long-awaited amendments to the Children's Online Privacy Protection Rule in December 2012. The amendments, which go into effect July 1, 2013,...more

Downs Rachlin Martin PLLC

On-Line Privacy: The FTC Snuffs Out A “History Sniffer”

Most people seem to know that on-line browsing does not occur in a vacuum. As we browse the Web the sites we visit send “cookies” to our browsers that allow those sites to recognize us and keep track of our activity on them....more

Cohen & Gresser LLP

FTC Consent Order Illustrates Importance of Privacy Policy Disclosure and Adherence

Cohen & Gresser LLP on

The importance of fully disclosing (and abiding by) your company’s privacy policies was underscored last month when the U.S. Federal Trade Commission issued a consent order barring Epic Media Group, LLC, an online advertising...more

Perkins Coie

FTC Expands Scope Of Children's Privacy Law To Keep Pace With New Technologies

Perkins Coie on

On December 19, 2012, the Federal Trade Commission (FTC) finalized amendments to the Children's Online Privacy Protection Rule (the Rule), which applies to operators of commercial websites or online services that (1) are...more

Morrison & Foerster LLP

FTC Issues Substantially Revised COPPA Rule, Effective July 1, 2013: Review of Changes and Compliance Tips

On December 19, 2012, the Federal Trade Commission (“Commission”) announced long-awaited amendments to its rule implementing the Children’s Online Privacy Protection Act (“Rule”). The changes – which take effect on July 1,...more

Ballard Spahr LLP

FTC Settles ‘History Sniffing’ Charges Against Online Advertising Network

Ballard Spahr LLP on

The Federal Trade Commission recently announced that it entered into a settlement with Epic Marketplace, Inc., (Epic) an online advertising company, of charges that its "history sniffing" practices violated Section 5 of the...more

Proskauer on Privacy

Learning from the Past: The FTC Bans Undisclosed History Sniffing

Proskauer on Privacy on

It has been said that we must learn from the past to profit by the present. Taking this literally in this digital age of ours, one online advertising company has found this maxim to have some serious privacy implications as...more

22 Results
 / 
View per page
Page: of 1

"My best business intelligence, in one easy email…"

Your first step to building a free, personalized, morning email brief covering pertinent authors and topics on JD Supra:
*By using the service, you signify your acceptance of JD Supra's Privacy Policy.
- hide
- hide