Thought leadership is also a client and referral source retention tool
Deepfakes and Disinformation: The World of Manipulated Media
In this video, Wayne Pollock (Founder of Copo Strategies and the Law Firm Editorial Service) reminds lawyers and law firms that thought leadership is more than a client/referral source ACQUISITION tool; it is also a...more
When lawyers ask the readers of their marketing and business development content to parse legal jargon, jump through intellectual hoops, or simply wade through dense and uninteresting writing, they’ve failed....more
Don’t sleep on how timely thought leadership can position you and your colleagues as authorities on the areas of law you practice or the industries you serve. Lawyers and their law firms often view timely thought...more
Effective referral marketing content for plaintiffs’ firms does more than tout gaudy numbers. When plaintiffs’ attorneys and their firms publish content—including thought leadership content—aimed at their referral sources...more
WilmerHale podcast co-host and Partner John Walsh welcomes Partner Jason Chipman, who moderates a discussion between fellow WilmerHale lawyer Matthew Ferraro and special guest Nina Schick on “deepfakes”—using synthetic media...more
There is a school of thought in legal writing that you should never put anything too important in footnotes, as some readers might skip over them. Well, if you are one of those readers, then you would have missed a good...more
More and more people have begun filing claims on the grounds of violations of the “Spam Law.” Israeli courts, for their part, are conveying an encouraging message to consumers in their latest rulings: they are awarding...more
A recent High Court decision concerning compliance with a data subject access request considered the basis upon which an individual can require the data controller to provide the names of those in receipt of his or her...more