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Intellectual Property Protection Risk Management Joint Venture

Erise IP

Pitfalls of Co-Branding: How to Avoid Diluting Your Trademarks in Agreements

Erise IP on

Co-branding has helped mega worldwide brands increase their sales and their reach. BMW and Louis Vuitton partnered their luxury brands with the automaker creating an i8 sports car with space for a four-piece set of luggage...more

Foley & Lardner LLP

Automotive & Manufacturing MarketTrends | February 2020, Issue 4

Foley & Lardner LLP on

Welcome to the newest edition of Foley’s MarketTrends newsletter. In this issue, we focus on key legal issues facing the Automotive and Manufacturing industries in 2020. Legal Safeguards in Joint Development Relationships - ...more

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