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Machine Learning Unfair or Deceptive Trade Practices Federal Trade Commission (FTC)

Hudson Cook, LLP

FTC Takes Action against AI Company over Deceptive Accuracy Claims about AI Content Detection

Hudson Cook, LLP on

On April 24, 2025, the Federal Trade Commission (FTC) finalized a Decision and Order against an Artificial Intelligence (AI) Company (the "Company"), alleging that it made false and unsubstantiated claims about its AI Content...more

WilmerHale

Year in Review: 2024 Generative AI Litigation Trends

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Generative AI continued to be a hot topic for privacy-related litigation in 2024. In the US, companies using and deploying this technology saw themselves subject to lawsuits under various state and federal theories of...more

ArentFox Schiff

Continued FTC Crackdown on False Product Reviews

ArentFox Schiff on

Consumer protection wins again! The Federal Trade Commission (FTC) announced a final order settling its complaint against Rytr LLC, an artificial intelligence (AI) writing assistant tool that was capable of producing detailed...more

Wiley Rein LLP

CES 2025: FTC Commissioners Discuss Approach to AI in New Administration

Wiley Rein LLP on

On Thursday, January 9 at CES 2025, two sitting FTC Commissioners – Rebecca Slaughter (D) and Melissa Holyoak (R) – sat down for a revealing discussion moderated by two former FTC Commissioners now in the private sector –...more

MoFo Tech

Dirty Data Damaging Deals – Data Issues in AI M&A

MoFo Tech on

2024 saw strong interest in M&A involving companies that use or develop AI offerings. The rise of AI has brought new issues for dealmakers. In particular, 2024 also saw regulators focusing further on the collection and use of...more

WilmerHale

The FTC Cracks Down on Unfair and Deceptive Practices Involving the Use of AI

WilmerHale on

On September 25, 2024, the Federal Trade Commission (FTC) announced the launch of “Operation AI Comply,” an initiative created to tackle unfair and deceptive business practices involving the use of artificial intelligence...more

Alston & Bird

The FTC Takes Aim at Deceptive AI Claims

Alston & Bird on

Our Consumer Protection/FTC Team investigates a slew of Federal Trade Commission enforcement actions against companies using allegedly deceptive artificial intelligence (AI) claims....more

Mintz - Antitrust Viewpoints

FTC Launches Operation AI Comply with Five Enforcement Actions Involving AI Misuse – AI: The Washington Report

On September 25, 2024, the Federal Trade Commission (FTC) announced five enforcement actions against companies that allegedly used AI to further deceptive or unfair conduct. The actions are part of the FTC’s Operation AI...more

BakerHostetler

FTC’s Operation AI Comply - Let’s Discuss Dissents

BakerHostetler on

On September 25, 2024, the Federal Trade Commission (FTC) announced five administrative complaints and proposed orders involving companies that – according to the agency’s press release – have allegedly relied on artificial...more

Robinson+Cole Data Privacy + Security Insider

FTC Concentrating Enforcement Efforts on Use of AI in Operation AI Comply

The Federal Trade Commission (FTC) has initiated a new “law enforcement sweep called Operation AI Comply.” The operation shows that the FTC is serious about protecting consumers from companies that use artificial intelligence...more

Ballard Spahr LLP

The FTC Announces New Enforcement Actions Against Certain Businesses for Engaging in “Deceptive AI” Practices

Ballard Spahr LLP on

As part of a new enforcement initiative called “Operation AI Comply,” the FTC recently announced that it has brought the following five enforcement actions against businesses that use or sell AI tools in a manner that the FTC...more

Cozen O'Connor

The State AG Report – 09.12.2024

Cozen O'Connor on

Here are curated AG and federal regulatory news stories highlighting key areas in which state and federal regulators’ decisions are having an impact across the US: •New Mexico Snaps at Snapchat for Allegedly Failing to...more

Holland & Knight LLP

Podcast - Part 2: An FTC Official Speaks About the Regulation of AI Technology

Holland & Knight LLP on

In this episode of his "Clearly Conspicuous" podcast series, "Part 2: An FTC Official Speaks About the Regulation of AI Technology," consumer protection attorney Anthony DiResta continues his discussion on the Federal Trade...more

Davis Wright Tremaine LLP

Who's Liable for Deepfakes? FTC Proposes To Target Developers of Generative AI Tools in Addition to Fraudsters

Late last week, the FTC released a notice seeking comment on a proposed rule that could create potential liability for generative AI developers. Specifically, the agency is requesting comments on a new rule that would...more

Troutman Pepper Locke

FTC Says Unilateral Policy Changes for AI Product Development Could be Unfair or Deceptive

Troutman Pepper Locke on

On February 13, the Federal Trade Commission (FTC) released a blog post warning companies that it could be deemed an unfair or deceptive practice for a company to adopt more permissive data practices and to only inform...more

Hinch Newman LLP

FTC Authorizes Use of Civil Investigative Demands (CIDs) for AI-related Products and Services

Hinch Newman LLP on

On November 21, 2023, the Federal Trade Commission announced that it has approved an omnibus resolution authorizing the use of compulsory process in non-public investigations involving products and services that use or claim...more

ArentFox Schiff

FTC Roundtable Considers Impact of Generative Artificial Intelligence on Creative Fields

ArentFox Schiff on

On October 4, the Federal Trade Commission (FTC) hosted a virtual roundtable discussion to understand the impact of generative artificial intelligence (GenAI) on creative fields. FTC Chair Lina M. Khan acknowledged that...more

Mintz - Antitrust Viewpoints

AI Regulation is Here. Are you Prepared? (Part 1: Unfair or Deceptive Conduct) — AI: The Washington Report

Welcome to this week’s issue of AI: The Washington Report, a joint undertaking of Mintz and its government affairs affiliate, ML Strategies. The accelerating advances in artificial intelligence (“AI”) and the practical,...more

Benesch

New FTC Investigation Into OpenAI May Shed Light on Developing AI Enforcement Landscape

Benesch on

In the strongest regulatory move made against OpenAI since the launch of its Artificial Intelligence (AI) chatbot ChatGPT in November 2022, the Federal Trade Commission (FTC) has opened an investigation to determine whether...more

Wiley Rein LLP

Wiley Consumer Protection Download (July 24, 2023)

Wiley Rein LLP on

Welcome to Wiley’s update on recent developments and what’s next in consumer protection at the Consumer Financial Protection Bureau (CFPB) and Federal Trade Commission (FTC). In this newsletter, we analyze recent regulatory...more

BakerHostetler

FTC Launches Anticipated Investigation of OpenAI Inc.

BakerHostetler on

It was only a matter of time before the Federal Trade Commission (FTC) initiated a law enforcement investigation focusing on artificial intelligence (AI). It is not an exaggeration to say that the FTC has been hinting at, and...more

Sheppard Mullin Richter & Hampton LLP

Don’t Forget Deception: FTC and Biometrics

With the ongoing BIPA litigation activity in Illinois surrounding collection of biometrics, it can be easy to forget that other issues might surround this practice. Last month the FTC reminded companies not to forget general...more

Morgan Lewis

The United States’ Approach to AI Regulation: Key Considerations for Companies

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Despite the media headlines that may lead one to believe that there are no laws applicable to artificial intelligence (AI) in the US, existing federal and state laws apply, along with a series of frameworks issued by various...more

Hogan Lovells

AI & Algorithms (Part 4): The FTC’s Guidance on AI

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Although the U.S. has no federal law that specifically regulates artificial intelligence (AI), the Federal Trade Commission (FTC) has indicated that it may be preparing to exercise its consumer protection authority with...more

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