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Shook, Hardy & Bacon L.L.P.

Website Adtech: What Every In-House Lawyer Must Know (Now!)

The biggest data privacy litigation risk companies currently face is class action litigation based on the use of certain website advertising technology (adtech). Are you wondering what this means for your company? This alert...more

ArentFox Schiff

Fashion Counsel: Privacy in the Retail Fashion Industry

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Between consumer demand for more transparency and anticipated 2023 privacy laws, companies may be vulnerable to class action lawsuits. Anthony V. Lupo invites Privacy, Cybersecurity, and Data Protection Partner Eva J. Pulliam...more

McDermott Will & Emery

[Webinar] AdTech Privacy: Navigating Emerging Privacy Laws for AdTech Companies, Customers, and Publishers - July 21st, 12:00 pm -...

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In recent years, the digital marketing and global AdTech industry have seen seismic changes, and online marketers are facing challenges under new privacy laws and regulations. Substantial restrictions on targeted advertising...more

BakerHostetler

A Digital Advertising Primer on Preparing for the Post-Cookie World: Part Four

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Welcome to the fourth installment in our eight-part series preparing you for the post-cookie world. In our first post, we provided a deep dive into third-party cookies for a baseline understanding of the technology and the...more

WilmerHale

Belgian Data Protection Authority Rules IAB Cookie Consent Framework Violates the GDPR

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Last week, the Belgian Data Protection Authority ruled that the IAB’s cookie consent framework violated the GDPR. This decision has tremendous potential implications on the ad tech industry, as both publishers and advertisers...more

BakerHostetler

A Digital Advertising Primer on Preparing for the Post-Cookie World: Part Two

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Part I: What Are Third-Party Cookies and Why they are Important — PART II — Privacy Laws And Third-Party Cookies - Welcome to our second installment in our five-part series preparing you for the post-cookie world. In our...more

Husch Blackwell LLP

A Privacy Christmas Story

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Keypoint: As we break for the holidays, we wanted to wish you and your families happiness and health, and leave you with an attempt at some privacy holiday humor. We look forward to bringing you more privacy news and analysis...more

BakerHostetler

Welcome to the Digital Transformation and Data Economy Newsletter – July 2021 Issue

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Across the economy, businesses are using digital technology to pivot into innovative service lines, accelerate growth and transform their businesses altogether. These businesses’ digital strategies and data assets play...more

Burns & Levinson LLP

Don’t Crumble Under Cookie Restrictions

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Nearly half of all websites use cookies—small text files stored on internet users’ computers and mobile devices so web servers can track that user. Cookies come in a variety of flavors in terms of their purpose, the party...more

Womble Bond Dickinson

Toss Out the Milk, The Cookie Party is Over

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For 25 years – since the introduction of Internet Explorer 2 – our browsers supported third-party cookie technology that formed the basis of internet advertising. The cookie party is ending. Tech lawyers and business...more

Ballard Spahr LLP

"Retail Rap" – Analysis of Business and Legal Trends in the Industry: November 2019

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Welcome to our latest edition of Retail Rap. From influencer marketing to launching a startup and ensuring digital advertising complies with the latest regulations, retail issues are making news—and presenting legal...more

Hogan Lovells

Spanish DPA on Use of Cookies: Continued Browsing is Consent

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On November 8, the Spanish data protection authority (AEPD) published new Guidelines on the Use of Cookies (Guidelines) (Spanish only). The Guidelines have been prepared in collaboration with different organisations in the...more

Ballard Spahr LLP

CCPA’s Uncertain Effect on Digital Advertising

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Have you ever looked at a product online and realized it was following you around the internet? Have you ever visited a different website and seen the item you were just thinking about purchasing? These friendly reminders are...more

Katten Muchin Rosenman LLP

Kattison Avenue | Issue 1 - Fall 2019

Welcome to the inaugural edition of Kattison Avenue, a newsletter examining the hot topics in advertising from Katten’s office on Madison Avenue in New York City and beyond. As we prepared to launch our first issue, we wanted...more

Neal, Gerber & Eisenberg LLP

Client Alert: EU Internet Users Must Actively Consent to Use of Cookies

On October 1, 2019, the European Union Court of Justice notably ruled on the type of consent required by a consumer in order to store cookies on their device. The case involved a promotional online lottery organized by...more

BCLP

ECJ Issues First Cookie Decision After GDPR

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On October 1, the European Court of Justice (the “ECJ”) confirmed recent guidance from the UK and CNIL regulators in finding that the use of pre-checked boxes does not constitute consent for processing of personal information...more

Latham & Watkins LLP

Adtech and Real Time Bidding in the Regulatory Crosshairs

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UK data protection regulator demands companies in the RTB ecosystem re-evaluate privacy notices, use of personal data, and lawful basis. The UK Information Commissioner’s Office’s (ICO’s) latest report into adtech and real...more

ArentFox Schiff

Consumer Protection In The New Economy: Privacy Cases In E-Commerce Transactions or Social Media Activities

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As we face mounting data breaches and fears over loss of privacy, the article notes that, “as the public opinion evolves and increasingly concludes that merely possessing private data puts consumers at risk, consumers may...more

Akin Gump Strauss Hauer & Feld LLP

Continuing GDPR Pressure for Adtech

Data protection authorities (DPAs) in the European Union (EU) continue to scrutinize practices in the adtech sector for compliance with the EU’s General Data Protection Regulation (GDPR) and local data protection and...more

Hogan Lovells

Crumbs of Comfort: the Advocate-General’s Opinion on Consent and Cookies in Planet49

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It’s no secret that a hot topic, perhaps the hot topic, in the European data protection world at present is the interplay between the GDPR and the e-Privacy Directive, in particular how it affects online advertising involving...more

Jones Day

French Data Protection Authority Clarifies Responsibilities for the Use of Cookies in Online Advertising

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In the online advertising sector, achieving a successful advertising campaign often involves implementing cookies (small files stored on computers or mobile devices that contain information on the user's browsing history),...more

McManis Faulkner

Trick Or Treat: Cookies And Consumer Privacy In Online Advertising

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The proliferation of online goods and services means consumer data is available to those with a need or interest in possessing it. One method providers and third party partners employ to collect online consumer data is the...more

Carlton Fields

Facebook and HIPAA: Strange Bedfellows

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As a social media user, you may have experienced Facebook’s targeted advertising. Mere moments after searching for a specific item on Google or visiting another website, your Facebook ads reflect your recent browsing history....more

Davis Wright Tremaine LLP

The Fingerprint File Doesn’t Have to Bring You Down: NAI Offers Advertisers Guidance on Digital Fingerprinting & Location...

Advertisers who use tools such as location data and newer non-cookie technologies to deliver interest-based advertising must carefully balance the use of those tools with consumer privacy. To achieve this balance, the Network...more

Mintz - Privacy & Cybersecurity Viewpoints

Viacom and Google Win Important Dismissal in Online Tracking Class Action

Last week the United States District Court for the District of New Jersey dismissed, with prejudice, class action claims against Google and Viacom concerning targeted advertising and the online tracking of children through...more

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