Jason Howell

Jason Howell

Perkins Coie

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Latest Publications


Advertising Holiday Discounts? How Retailers Can Avoid Lawsuits

With the holidays approaching, retailers and their advertising partners are preparing for the busiest time of the year. Sales advertising is a staple of holiday marketing campaigns, which often include “former price”...more

11/3/2015 - Advertising Holidays Purchase Price Retail Market Retailers

The Perfect Package: A Checklist to Avoid Legal Challenges

Your product teams surely have already finalized their lineup of holiday winners, the new gizmos and must-have widgets that you hope end up on everyone’s wish lists. Unless the product gets noticed by consumers,...more

7/10/2014 - Brand Trademarks

FTC Sends Warning About Using Social Media With Promotions

The Federal Trade Commission (FTC) recently investigated whether Cole Haan’s “Wandering Sole” social media contest violated Section 5 of the FTC Act, which prohibits deceptive practices. In doing so, the FTC issued a...more

5/14/2014 - Advertising Endorsements Enforcement Actions FTC Marketing Section 5 Social Networks Sweepstakes Testimonial Statements

New California Advertising And Privacy Laws: What’s Your Compliance Plan?

New California Requirements Regarding "Do Not Track" Transparency and Advertising to Minors Have Substantial Effects on Advertisers, Ad Tech Companies, Website Publishers and App Developers - California recently...more

12/10/2013 - Advertising Compliance Do Not Track Internet Privacy Laws

Facebook Simplifies Its Promotion Guidelines

Facebook recently updated its Promotion Guidelines to ease restrictions on conducting contest and sweepstakes promotions on the Facebook platform. Facebook previously required promotion sponsors to administer promotions...more

11/7/2013 - Contests & Promotions Facebook Mobile Apps Social Media

Food Litigation Newsletter - August 5, 2013

In This Issue: - Recent Significant Developments and Rulings ..VitaRain “Natural” Caffeine Claims Against Costco Rules Preempted ..Court Refuses To Certify Most “All Natural” Claims Against Kashi and Bear...more

8/5/2013 - Class Action Class Certification Consumer Protection Act Dismissals False Advertising FDA Food Labeling Food Safety FSMA Jurisdiction Preemption Soda Bans Vacated

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