News & Analysis as of

Green Marketing

Biodegradable Six Pack Rings and “Green Marketing”

by Bowditch & Dewey on

Last Summer, a Florida brewery made national headlines by announcing an innovation: biodegradable six-pack rings. The rings, co-developed by the brewery and a New York advertising agency, are made from wheat and barley waste...more

Latin American Environmental Regulatory Tracker

by Beveridge & Diamond PC on

This month’s tracker reflects key initiatives from January 15, 2015 – February 15, 2016. LAR is quickly embracing consumer-right-to-know initiatives through a host of new proposed labeling and product claims standards....more

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