Advertising Law - December 02, 2010

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In this issue: FDA Reveals Graphic Proposed Warning Labels for Cigarettes; Detox Foot Pad Marketers Settled with FTC; Twitter Issues New Guidelines on Using its Mark; and Myspace Faces Class Action over Privacy Violations; Amazon v. New York Tax Challenge to Continue.

Excerpt from "FDA Reveals...":

The Food and Drug Administration unveiled 36 proposed warning labels for cigarette packs, pursuant to the Family Smoking Prevention and Tobacco Control Act, that gives the agency the power to regulate tobacco products for the first time and to promulgate warning labels.

Some of the labels – which are meant to cover half the surface area of a package or carton and 20 percent of the space of an advertisement – are fairly graphic, including images of a toe tag on a body in a morgue, a man exhaling cigarette smoke through a hole in his neck, a mother exhaling smoke in her baby’s face, and healthy lungs side by side with diseased lungs.

Please see full publication below for more information.

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