Advertising, Mobile Apps | JD Supra Law News

European Regulators Issue Opinion on Mobile Apps

by Wilson Sonsini Goodrich & Rosati on 3/25/2013

On March 14, 2013, the European data protection regulators (the Article 29 Working Party, or WP) issued a 30-page opinion addressing how mobile apps should comply with EU data protection law (the Opinion). The main focus of...more

FTC Guidelines for Mobile Applications: New Standards for Transparency and Notification Dictate Responsibilities for All Parties...

by Cynthia Larose, Jake Romero | Mintz Levin - Privacy & Security on 3/1/2013

Mobile applications allow users to direct ill-tempered birds toward the buildings of evil pigs and can operate as a tool to let you know when is the best point in a movie to excuse yourself to the nearest restroom. They are...more

Advertising Law -- Feb 28, 2013

by Manatt, Phelps & Phillips, LLP on 3/1/2013

In This Issue: Manatt Partner Ken Kaufman Marks Ten Years as Co-Chair of PLI's Annual Entertainment Law Conference; Manatt Partner Ivan Wasserman Invited to Speak at Engredea Conference; Starbucks, Kraft Battle Over...more

New Privacy Guidelines for Mobile Apps

by Kathryn L. Ossian | Miller Canfield on 2/20/2013

Do you and your employees use applications on mobile devices to conduct business? Perhaps your organization offers a mobile app to your clients and customers to enhance your products or services. While the availability and...more

FTC Issues Recommendations on Mobile Data Disclosures, Urges Mobile Industry To Act

by David Munkittrick | Proskauer - Privacy & Data Security on 2/8/2013

Data use and sharing disclosures on mobile devices need work, the FTC said in a staff report released last week. The report recommends ways that actors in the mobile marketplace—such as mobile operating system providers,...more

FTC Sets Guidelines for Mobile Privacy Disclosures

by Kenneth Florin, Ieuan Jolly, Brian Nixon, James Taylor | Loeb & Loeb LLP on 2/5/2013

The FTC issued a new report, Mobile Privacy Disclosures: Building Trust Through Transparency, on February 1, 2013, detailing the Commission's recommendations for best practices for key players in the mobile "ecosystem":...more

Privacy Alert: COPPA Amendment Impacts Apps, Ads and Social Networks

by Tyler G. Newby, Madeline Zamoyski | Fenwick & West LLP on 1/21/2013

After a two-year comment process, the Federal Trade Commission adopted its long-awaited amendments to the Children's Online Privacy Protection Rule in December 2012. The amendments, which go into effect July 1, 2013,...more

Mobile App Disclaimers Not Sufficient to Circumvent FCRA Requirements

by Karen H Bromberg | Cohen & Gresser LLP on 1/18/2013

The Federal Trade Commission reached a settlement last week with a mobile app company, its data provider, and their CEO in its first Fair Credit Reporting Act (“FCRA”) enforcement action involving mobile applications. The...more

Recent Privacy Developments: California AG Continues to Lead on Mobile with New Recommendations and FTC Amends COPPA

by Antony Kim, Stephanie Sharron, Joe Wright | Orrick, Herrington & Sutcliffe LLP on 1/15/2013

Nearly all businesses today are involved in some way in the development or distribution of mobile applications. The first part of this Client Alert highlights recent activities of the California State Attorney General to...more

Advertising News & Analysis - January 3, 2013

by Kristen Brown, Emilio W. Cividanes, Kelly DeMarchis, Stuart P. Ingis, Jeffrey D. Knowles, Jacqueline Levasseur Patt, Gregory J. Sater, Janet F. Satterthwaite | Venable LLP on 1/7/2013

In this issue: - FTC Amends Appliance Labeling Rule - What Does “As Seen On TV” Mean, Anyway? - Color or Colour? Color Trademarks Treated Differently in US and EU - FTC COPPA Rule Updates Take...more

Children’s Online Privacy Protection: U.S. Developments Compared To Canada

by Tim Banks | Dentons on 1/2/2013

There were two important developments in the U.S. regarding children and mobile technologies....more

FTC Adopts New Amendments to Add to Children’s Online Privacy

by Jeff Ifrah on 12/28/2012

The Federal Trade Commission announced on December 19, 2012, that it has adopted final amendments to the Children’s Online Privacy Protection Act (COPPA) that strengthen privacy protections online and give parents greater...more

FTC Report Faults App Developers on Data Collection From Kids

by Jeff Ifrah on 12/13/2012

The Federal Trade Commission released a report on December 10, 2012, that concluded that mobile apps targeted at children were collecting large amounts of data from children and sharing their information with advertisers...more

Making Sense of the FTC Study on Kids' Mobile Apps

by Holland & Knight LLP on 12/11/2012

On December 10, 2012, the Federal Trade Commission issued its second report on kids' mobile apps, entitled "Mobile Apps for Kids, Disclosures: Still Not Making the Grade." The FTC was highly critical of the industry and...more

FTC Publishes New Privacy Guidelines for Mobile Apps

by Christopher G. Cwalina, Richard Raysman, Steven B. Roosa | Holland & Knight LLP on 11/15/2012

The Federal Trade Commission (FTC) released guidelines to assist mobile app developers to comply with truth-in-advertising and basic privacy principles when marketing new mobile apps....more

FTC’s New Rules for Advertising Mobile Apps

by Brad Walz | Winthrop & Weinstine, P.A. on 11/15/2012

The Federal Trade Commission has published a guidelines for advertising mobile applications. In general, the guidelines incorporate the FTC’s policies on truthful advertising and data privacy. On the advertising side, if you...more

FTC Provides Guidance to Mobile App Developers for Compliance with Privacy Regulations

by White & Case LLP on 10/3/2012

On September 5, 2012, the Federal Trade Commission ("FTC") published a nonbinding guide directed at mobile application ("mobile app") developers, to inform developers on how to best comply with truth-in-advertising and basic...more

App Developers Beware: FTC and Congress Are Watching Your Claims, Privacy Issues

by Jeff Ifrah on 9/20/2012

All mobile app developers need to know that the federal government is stepping up its regulation of data privacy and truth-in-advertising for mobile apps. The Federal Trade Commission is now actively monitoring mobile...more

FTC Releases Marketing and Privacy Guide for Mobile App Developers

by Wilson Sonsini Goodrich & Rosati on 9/19/2012

On September 5, 2012, the Federal Trade Commission (FTC) released a guide to help developers of mobile applications (apps) observe truth-in-advertising and fundamental privacy principles when developing, offering, and...more

FTC Releases General Guidelines for Mobile Application Developers

by Proskauer - Privacy & Data Security on 9/18/2012

Months after the FTC released its final report titled “Protecting Consumer Privacy in an Era of Rapid Change: Recommendations for Business and Policymakers,” (which we blogged about), it has followed up on one of its stated...more

FTC Issues Guidance for Mobile App Privacy and Advertising; Signals More Enforcement Coming

by Morrison & Foerster LLP on 9/11/2012

On September 5, 2012, the Federal Trade Commission (FTC) published a brief guide to assist developers of mobile applications, both large and small, in complying with truth-in-advertising, privacy, and data security...more

FTC Emphasizes Privacy Protections, Truth in Advertising in Business Guide for Mobile App Developers

by Patton Boggs LLP on 9/11/2012

On September 5, 2012, the Federal Trade Commission (FTC) released a new Business Guide for mobile application developers, Marketing Your Mobile App: Get it Right from the Start. This guide is intended to help mobile app...more

Mobile Apps in the U.S.: FTC Guidance to Marketers

by Dentons on 9/11/2012

Last month the Bureau of Consumer Protection of the U.S. Federal Trade Commission (FTC) issued guidance regarding the marketing of mobile Apps....more

FTC Issues Guidelines for Mobile App Developers

by Loeb & Loeb LLP on 9/11/2012

The Federal Trade Commission has published a guide to help mobile app developers comply with truth-in-advertising standards and basic privacy principles when marketing new mobile apps. The guidance is intended for all mobile...more

FTC Issues Advertising and Privacy Guidelines for Mobile Application Developers

by BuckleySandler LLP on 9/10/2012

On September 5, the FTC published “Marketing Your Mobile App: Get It Right from the Start,” a guide to assist mobile application developers in complying with federal advertising and privacy requirements....more

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