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Advertising Smart Devices

Manatt, Phelps & Phillips, LLP

Vizio Settles Smart TV Suit for $17M

After previously reaching a $2.2 million deal with the Federal Trade Commission (FTC) and the New Jersey attorney general (AG), Vizio has agreed to pay an additional $17 million to settle consolidated litigation based on the...more

BakerHostetler

AD-ttorneys@law

BakerHostetler on

Back in February, VIZIO, one of the world’s largest manufacturers of “smart” televisions, reached a $2.2 million settlement with the Federal Trade Commission (FTC) and the New Jersey attorney general’s office. The company had...more

Manatt, Phelps & Phillips, LLP

Advertising Law - February 2017 #4

Not-So-Smart TV: Vizio Settles Over Data Collection - For installing software on smart TVs and collecting viewing data on 11 million consumers without their knowledge or consent, Vizio, Inc. will pay the Federal Trade...more

Proskauer - New Media & Technology

Switching Consumer Device to Ad-Supported Environment Is Not Deceptive under New York Law

If your company sells a smart device to a consumer, can it later turn the device into a paid advertising platform? Can it do so without advanced disclosure?  A recent court ruling suggests the answer is “yes,” at least in New...more

BakerHostetler

2016 Mobile Data Privacy and Security Update and 2015 Review

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To say that mobile device usage has reached a tipping point would be an understatement. There are now more mobile devices than people in the world, a staggering 7.9 billion mobile devices for 7.4 billion people on Earth. In...more

Kelley Drye & Warren LLP

Dumbing Down Your Smart TV: California Prohibits the Use of Voice Recognition for Advertising Purposes

Kelley Drye & Warren LLP on

Last week, California Governor Jerry Brown signed into law A.B. 1116, prohibiting manufacturers’ use of smart televisions’ voice recognition feature for advertising purposes. Effective January 1, 2016, consumers must be...more

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