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Customer-Loyalty Programs American Express

Fisher Phillips

The Gig Economy Can Also Satisfy Your Late-Night Cravings

Fisher Phillips on

Late one night, you request a Lyft ride home, but at the same time, you suddenly develop a craving for a delicious Crunchwrap Supreme. What do you do? Fret not: Lyft is testing a new ride-sharing experience that is certain to...more

Goulston & Storrs PC

Coalition Loyalty Programs Spread to Retail Shopping In the U.S.

Goulston & Storrs PC on

Seven major brands, including Macy’s, Rite Aid and ExxonMobil, recently joined forces to launch “Plenti,” a loyalty program that encompasses an entire team of retailers. American Express, which operates the program,...more

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