FTC Warns Gem Marketers to Disclose Synthetics - Recent changes to the Commission’s jewelry rules add new facets but keep sharpness - Confession - This is hard to admit, but please hear us out....more
With paywalls and premium subscriptions finding only modest success, paid advertisements remain the primary means of generating revenue from online content. Native advertising has emerged as a leader in the competition for ad...more
The Better Business Bureau (“BBB”) and the Direct Marketing Association (“DMA”) are in charge of enforcing the ad industry’s Self Regulatory Principles for Online Behavioral Advertising (“OBA Principles”), which regulate the...more