How Did The NFL Get This So Wrong?
Social drinkers. The founder of the Lagunitas Brewing Company decided to drop a lawsuit that he’d filed against Sierra Nevada for trademark infringement after beer drinkers expressed their disapproval of the suit on Twitter. ...more
BRAND REPUTATION -
Global: How to protect brand reputation and sales from the risks associated with a product recall - The power of regulatory authorities to order product recalls is growing, meaning that it is more...more
It’s no secret that the NFL is facing a reputation crisis, on a variety of fronts. With 2013 being called “a very bad year” for the NFL, words will be difficult to describe how badly 2014 ends (reputationally), if the league...more
Recently, the Chinese government reported that GlaxoSmithKline (GSK) would agree to pay almost $500 million in fines to settle allegations of bribery, and that some former GSK employees would receive prison sentences. While...more
Sept. 23, 2014 (Mimesis Law) -- Patrick Tully, former crisis management professional, talks with Steve Olenick and Lee Pacchia about the current rash of public relations miscues by NFL management.
Last month, a New York hotel, the Union Street Guest House ("hotel"), learned a valuable lesson in online etiquette and the power of personal reviews. The hotel inserted a clause into its wedding guest contracts that informed...more
So, how is copyright law doing as an online reputation management tool?
We have written many times recently about the use of copyright law to do what defamation law can’t: take stuff down from the internet. A...more
In papers filed today with the High Court of Singapore, Prime Minister Lee Hsien Loong moved for summary judgment in his defamation lawsuit against blogger Roy Ngerng Yi Ling. The prime minister’s action is the first...more
In the modern age of the Internet where “news”—whether or not it’s true—spreads worldwide in an instant, high-profile corporate and individual reputations are under attack every day from business adversaries, disgruntled...more
Arriving at his warehouse last week Knott Faire, owner of Faire Carpet Cleaning, discovered yet another complaining critique posted on WELP: “Lots of hype, a mediocre cleaning and a hassle at the end. Don’t get tied up with...more
Smart executives and business owners know that a good public-relations program can build a brand and burnish a reputation. Good PR costs less than advertising and lends credibility to your organization, products, and...more
Scandal roils around top aides to New Jersey Governor Chris Christie due to lane closures on the George Washington Bridge to New York City, resulting in four days of debilitating traffic jams. It’s a political issue at its...more
“Quite frankly, some women’s bodies just actually don’t work for (Lululemon pants).“
This is an example of what someone should not say to the media – but unfortunately, it was said....more
Executives in key leadership positions can make or break a brand. It should be obvious, yet people forget that simple fact.
Steve Jobs built Apple into the strong global brand that it is today. Meanwhile, one of Jobs’...more
As we sit here today, with our cities laying in decay and the collective psyche of our nation’s children having been damaged beyond repair, we can surely point to the event that started it all: the time rap sort-of-star...more
Earlier this week, Joseph N. DiStefano of Philly.com reported that the University of Pennsylvania filed suit in federal district court to protect its well-known federally-registered rights in the WHARTON name and mark. (Hat...more
Whether you are rolling out a new CRM system or trying to enhance the adoption or participation with your current system, effective communication is key. At most firms, you've really got to talk it up. In some firms, you may...more
For a compliance program to be truly successful, employees and leadership alike must know that it exists, understand it, support it, and live by it. Most successful programs involve increasing communication with employees in...more
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