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Trademarks › Registration › Startups

A Trademark is a legally registered distinctive mark or sign which identifies goods, products or services that originate or are associated with a particular person or enterprise . A typical example of a trademark... more +
A Trademark is a legally registered distinctive mark or sign which identifies goods, products or services that originate or are associated with a particular person or enterprise . A typical example of a trademark would be a company's logo such as the Nike "Check" or McDonald's "Golden Arches."  less -
Cooley LLP

Neglecting Trademark Protection Could Be a Costly Mistake

Cooley LLP on

So you’ve formed a new company, launched a new product/service offering, added a new feature to an existing offering, or maybe your company has been doing business and offering products/services for a while now but you still...more

Chambliss, Bahner & Stophel, P.C.

Trademarks 101 PART 4: Avoiding Mistakes–Don’t Ignore Abandoned Applications or Cancelled Registrations

Chambliss, Bahner & Stophel, P.C. on

Here’s another mistake startups and entrepreneurs make when it comes to protecting their brand or image: Even if they’re trying to go through the trademark process and conduct searches, many startups and entrepreneurs...more

Sands Anderson PC

Why Legal and Marketing Conflict on How to Choose a Trademark

Sands Anderson PC on

If you work with startups as I do, one of the first issues is choosing the company or product name. I have worked with countless marketing companies that advised their clients to “be descriptive” when selecting the...more

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