The Fourth Circuit Court of Appeals recently issued a decision confirming that using similar names for businesses in the same industry can result in a likelihood of confusion despite the physical distance of the entities. In...more
5/5/2025
/ Advertising ,
Appeals ,
Corporate Counsel ,
Lanham Act ,
Likelihood of Confusion ,
Marketing ,
Summary Judgment ,
Trademark Infringement ,
Trademark Litigation ,
Trademark Registration ,
USPTO
The Ninth and Second Circuit Courts of Appeal recently issued decisions confirming that competitive keyword advertising does not create a likelihood of confusion where the plaintiff’s trademark does not appear in the...more