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Analytics Email ROI

Legal Internet Solutions Inc.

Vanity Metrics vs. True Impact: How Law Firms Can Measure Marketing Success

Most law firms track marketing performance by looking at website traffic, social media engagement, and email open rates. But here’s the problem: while these numbers look great in reports, they don’t always translate into...more

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6 Ways to Actually Track Your Law Firm’s Social Media ROI

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As a legal marketer, you already understand that social media brings value to your law firm. But how do you actually track the return on investment (ROI) of your efforts? How can you attribute your social media marketing...more

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A Beginner’s Guide to Online Marketing for Lawyers

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As a lawyer, online marketing offers countless opportunities to raise awareness about your firm and its practice areas, while generating new business opportunities from prospective or existing clients....more

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