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Society54

From Insights to Impact: How Legal Marketing & BD Drive Firm Growth

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For years, legal marketing and business development (MBD) teams have fought against the perception that they are cost centers—essential, but not central to a law firm’s success....more

Good2bSocial

How to Conduct Competitor Analysis When Marketing Law Firms

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Have you conducted a competitor analysis recently? Chances are you completed one when your firm was in its beginning stages, but it’s an activity that can help at any stage of your firm’s growth. An effective competitor...more

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