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General Data Protection Regulation (GDPR) › Data Privacy › Advertising

Follow this channel for updates and analysis on all aspects of the European Union's General Data Protection Regulation, a reform of EU's data protection rules that impacts... more +
Follow this channel for updates and analysis on all aspects of the European Union's General Data Protection Regulation, a reform of EU's data protection rules that impacts individuals throughout the Union and all businesses operating therein. less -
Harris Beach Murtha PLLC

AI-Powered Video Game Advertising: Regulatory and IP Challenges

Harris Beach Murtha PLLC on

AI is coming for digital advertising in video games. AI-driven technologies now enable the integration of dynamic, personalized advertisements within gaming environments, enhancing player engagement and offering lucrative...more

BakerHostetler

DSIR Deeper Dive - The Worst Cookie Recipe

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Countless hours are being spent categorizing cookies and other tracking technologies to work with consent management platforms, part of a purpose-built industry aiming to help companies deal with the increasingly complex and...more

Wilson Sonsini Goodrich & Rosati

EU Court of Justice Landmark Ruling on Digital Advertising and GDPR Compliance

Wilson Sonsini Goodrich & Rosati on

On March 7, 2024, the European Court of Justice (CJEU) issued a landmark ruling on digital advertising and the concepts of personal data and joint controllership under the General Data Protection Regulation (GDPR)....more

BakerHostetler

A Digital Advertising Primer on Preparing for the Post-Cookie World: Part Two

BakerHostetler on

Part I: What Are Third-Party Cookies and Why they are Important — PART II — Privacy Laws And Third-Party Cookies - Welcome to our second installment in our five-part series preparing you for the post-cookie world. In our...more

Barnea Jaffa Lande & Co.

Europe: Amazon Slapped with Record-Breaking Privacy Fine

Barnea Jaffa Lande & Co. on

E-commerce giant Amazon reported in its financial statements at the end of last month that the Luxembourg data protection authority had imposed on it a fine totaling EUR 746 million. The fine appears to have been laid on...more

ArentFox Schiff

Third-Party Cookies Going Stale: The Depletion of Third-Party Cookies

ArentFox Schiff on

Tides of change in the digital advertising and regulatory landscape over the last few years have recently ushered in an increasingly likely future without third-party cookies. Background – An Abbreviated History of Recent...more

Hanzo

Regulatory Compliance for Digital Marketers, Part 1: How to Deliver Experiences That Are Both Creative and Compliant

Hanzo on

Online marketing offers unprecedented opportunities for creative expression. There are a variety of emerging approaches you can take to woo potential customers and to engage and interest them. Does your client base respond...more

Fenwick & West LLP

Influencer Marketing: Top Business and Legal Considerations for 2020

Fenwick & West LLP on

Although influencer marketing is an ever-larger part of marketing budgets, questions have arisen about the longevity of influencers as a marketing channel. In addition, marketers are grappling with how to ensure that they and...more

Foley Hoag LLP - Security, Privacy and the...

Cybersecurity 2020 — The Year in Preview: Top 11 CCPA Developments to Watch Out for in 2020

Foley Hoag LLP - Security, Privacy and the... on

Editors’ Note: This is the first in our fourth-annual end-of-year series examining important trends in data privacy and cybersecurity in the coming year. Up next: a look at trends in the energy space. Lists of “top” things...more

Jones Day

Global Privacy & Cybersecurity Update Vol. 14

Jones Day on

New York Attorney General Announces Record Number of Data Breach Notices in 2016 - On March 21, 2017, the New York Attorney General's Office announced that it received 1,300 reported data breaches in 2016—a 60 percent...more

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