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JD Supra Perspectives

5 Ways to Use Data to Support Your Firm’s Content Marketing Efforts

JD Supra Perspectives on

In recap of a recent webinar with Katie Hollar Barnard and Lauren Michaud Knotts, Paul Ryplewski explores how marketers and content strategists can leverage analytics and reader data to improve content....more

JD Supra Perspectives

Enhancing Client Value through Predictive Analytics - The Inside Story

JD Supra Perspectives on

Large law firms are increasingly realizing that they possess massive amounts of data that they could use proactively — if they knew what to do with it....more

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