News & Analysis as of

Pricing

McDermott Will & Schulte

State regulation of algorithmic and AI-driven pricing: Implications for healthcare companies

New York is one of a growing number of states that are introducing and passing legislation aimed at regulating or prohibiting algorithmic pricing practices, reflecting increased concern over the transparency of artificial...more

BCLP

Maryland Gets Crabby with Surveillance Pricing

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Maryland recently passed the Protection from Predatory Pricing Act, becoming the first state to ban “surveillance pricing,” or the use of personal data to set consumer-specific prices, in the food sector. ...more

Kelley Drye & Warren LLP

[Ongoing Program] Pricing 101: Key Considerations Across Privacy and Consumer Protection - May 18th, 11:00 am - 12:00 pm ET

Join Kelley Drye for a three-part webinar series focused on the growing scrutiny around pricing practices and the intersection of consumer protection and privacy. As regulators increasingly examine how companies use consumer...more

Troutman Pepper Locke

Proposed State AI Law Update: May 4, 2026

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Connecticut’s AI bill passed the legislature, Maryland’s pricing bill was signed into law, Colorado’s AI Act replacement bill was introduced, and chatbot bills advanced in several states. Below is the sixteenth update on the...more

Skadden, Arps, Slate, Meagher & Flom LLP

Businesses Beware: New York's FAIR Business Practices Act Now in Effect

On February 17, 2026, the Fostering Affordability and Integrity Through Reasonable Business Practices Act (FAIR Act) became law by amending New York’s consumer protection statute, Sections 348 and 349 of New York’s General...more

Holland & Knight LLP

Surveillance Pricing, AI Pricing Tools and the Push for Price Transparency

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Federal and state governments are escalating scrutiny of "surveillance pricing" and artificial intelligence (AI)-enabled pricing practices, particularly where pricing relies on consumer data, opaque algorithms or insufficient...more

Kelley Drye & Warren LLP

NAAG Annual Conference 2026: Pricing & Priorities

This April, State Attorneys General, their staff, and members of the public gathered to discuss a variety of topics at the National Association of Attorneys General (NAAG) Annual Conference....more

Perkins Coie

A 2026 Guide to Reassessing Algorithmic Antitrust Risk

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The U.S. Department of Justice’s recent proposed settlement with a revenue management software provider provides a guide for companies reassessing their antitrust risk associated with using algorithmic pricing vendors....more

Jones Day

Rightmove’s £1.6B Antitrust Headache: The Rising Tide of UK Class Actions

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A £1.6 billion opt-out claim against Rightmove highlights the escalating litigation risks and exposure that digital platforms face regarding their pricing strategies in the United Kingdom....more

BCLP

CMA Imposes First Financial Penalty Under New Consumer Powers in Drip Pricing Crackdown - Consumer Businesses Take Note

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The pace of enforcement action in the UK’s revamped consumer regime is picking up. On 15 April 2026,  the Competition and Markets Authority (CMA) announced that it had concluded the first of a number of investigations into...more

Amundsen Davis LLC

[Webinar] Corporate Risk Management Series: Tariffs & Trade Disruption - Navigating Cost Pressures and Supply Chain Risk - May...

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Today’s businesses are navigating a rapidly shifting trade environment, where tariffs, regulatory changes, and global supply chain disruptions can directly impact cost structures, pricing strategies, and operational...more

Morrison & Foerster LLP

Congressional Investigations Quarterly April 2026

In an Election Year, Affordability Takes Center Stage - As the midterm elections draw near, “kitchen table” issues, like affordability, will dominate the congressional investigations landscape for both parties. The...more

Perkins Coie

Reference Pricing Not Actionable Under Washington Law Per State Supreme Court Decision

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Key Takeaways - The Washington Supreme Court recently ruled against a plaintiff’s claims that the originally listed price of an on-sale article of clothing was deceptive and constituted a “false discounting scheme.”...more

Troutman Pepper Locke

Proposed State AI Law Update: April 13, 2026

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Legislatures in Nebraska (chatbot bill), Maryland (pricing), and Maine (health) passed AI bills last week. ...more

Perkins Coie

Recent Algorithmic Pricing Developments in the UK and the EU

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To date, many competition authorities around the world have conducted market studies and produced guidance and research papers addressing the risks of algorithmic- or AI-based pricing....more

Furia Rubel Communications, Inc.

The Billable Hour Debate Is Over: What Law Firm Leaders Must Decide Now - On Record PR

For years, law firms have debated whether the billable hour would change. That question is no longer theoretical; it is happening. In this episode, Gina Rubel and Jennifer Simpson Carr explore how client expectations,...more

Venable LLP

Event in Review | 12th Advertising Law Symposium

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On March 12, Venable’s Advertising and Marketing Group hosted its 12th Advertising Law Symposium in Washington, DC, bringing together in-house counsel, marketing executives, and industry professionals to examine the legal and...more

Goodwin

Algorithmic Pricing and AI-Powered Evidence Avoidance: Competition Law Risks and Compliance Strategies

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Artificial intelligence (AI) and algorithmic pricing tools are transforming competition law enforcement at an unprecedented pace. ...more

Venable LLP

FTC Warns Auto Dealers: Advertised Vehicle Prices Must Include Mandatory Fees

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Last week, the Federal Trade Commission (FTC) announced it is sending warning letters to 97 auto dealership groups nationwide, reminding them that the price they advertise to consumers must reflect the total price consumers...more

WilmerHale

Personalized Pricing: What Business Lawyers Need to Know

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Businesses are increasingly using artificial intelligence (AI) and algorithmic tools to set and adjust prices for consumers. These models often rely on personal data—such as location, browsing history, and demographic...more

A&O Shearman

Private Damages Activity Continues To Escalate Across Key Jurisdictions

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Across key jurisdictions, the “gatekeeping” phase in collective redress—whether certification or collective authorization—continues to define who gets into court and on what terms, with materially different thresholds shaping...more

A&O Shearman

Fines For Vertical Conduct Violations Drop Despite Continued RPM Vigilance

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Overall, the level of fines imposed for vertical and other non-cartel conduct violations decreased six-fold in 2025, with the number of infringement decisions halved. This decline followed a standout year of elevated...more

A&O Shearman

Global Cartel Fines Surge To Highest Level Since 2021

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Global cartel fines totaled USD3.3 billion in 2025. This was a significant increase on 2024 (USD602.5 million) and 2023 (USD1.9bn) and represented the highest annual total since 2021 (USD4.0bn). ...more

Foster Garvey PC

AI Commerce Hits a Reality Check as Regulators Circle the Travel Industry

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Good Sunday afternoon (for some of us, a dreaded “spring forward” afternoon) from Seattle . . . Our weekly Online Travel Update for the week ending Friday, March 6, 2026, is below. This past week began with news out of the UK...more

Davis Wright Tremaine LLP

Stay ADvised: 2026, Issue 6

The Usual Suspects: Purity, Protein, and Performance - If 2026 feels familiar, that's because it largely is. Investigations and filings in the food, beverage, and dietary supplement space continue to target long-running...more

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