What Law Firm Clients Really Want: Relationships, Reputation, and Responsiveness - On Record PR
Thought leadership as a secret crisis management weapon?!
Managing Internal Expectations in Divisive Times: On Record PR
When DE&I Are Under Attack: On Record PR
When Law Firms Become Political Targets: On Record PR
The Weight of Your Word: The High Stakes of Public Statements - On Record PR
Politics & Society: Should Law Firm Leaders Weigh In? - On Record PR
Federal Update – 2025 A Political Patchwork of Possibility
Work This Way: A Labor & Employment Law Podcast - Episode 36: Crisis Communications for Employers with Heather Matthews of NP Strategy
Meeting the Needs of General Counsel: Beyond the Basics of Legal Advice - On Record PR
The Evolving Relationships of In-House Counsel and Law Firms: On Record PR
Navigating Nuances in the Global Legal Market: On Record PR
Marketing Minute Video with NP Strategy: Incorporating Political Intelligence into Your PR Strategy
Serving the Diverse Needs of Children through Education Law: On Record PR
Studying the Global Legal Market to Keep Businesses Ahead of the Curve: On Record PR
Collaborating with Clients to Deliver Exceptional Service: On Record PR
The Briefing: Defamation by Docudrama – Inventing Anna ARCHIVE (Podcast)
The Briefing: Defamation by Docudrama – Inventing Anna ARCHIVE
Marketing Minute Video with NP Strategy: How to Navigate a Crisis
The Impact of Media and Technology on the Litigation Landscape: On Record PR
In the legal industry, you’re essentially selling your knowledge. It’s important to create credible content that positions you as a thought leader -both to generate leads and to prove your trustworthiness. However, too many...more
Do you know how effective this marketing tactic is? How much profit (or loss) is attributed to a specific marketing expense – what’s my ROI? It’s a question we get asked every day. Understanding the return on your investment...more
What is SEO and Why Should Law Firms Use It? Search engine optimization (SEO) describes the tactics and strategies for optimizing a website to improve visibility on organic search. Search engine rankings are crucial for...more
Hi podcast listeners. It’s Robyn Addis, Chief Operating Officer and Chief Marketing and Business Development Officer at LISI, here for this week’s episode of LISI’s All The Things Podcast, One More Thing. This week I’m joined...more
In its most basic form, legal marketing is the process of promoting and selling legal services to potential clients. This can be done through traditional marketing channels like advertising, public relations, and networking,...more
Social media has become part of our daily lives. Information is routinely disseminated in the public sphere via Facebook, Twitter, Instagram and other social media outlets. It is therefore no surprise that we often see high...more
Whether posted by customers, employees, or others, negative online reviews can be damaging to your business. In this episode, Elisa D’Amico and Desiree Moore offer four tips to manage and minimize the repercussions from...more
Whether you are an individual, a start-up, or a multi-million dollar corporation, there is an art to removal-or “takedowns”- of unlawful content or negative reviews that have been posted about you or your business online. In...more