Gareth Osborne and John Riley on How to Build Seamless Client Experiences - Episode 10 Passle's CMO Series Digital Masterclass:
Mikkel Keller Stubkjær of Novicell UK on Composable Architecture and Why it Benefits Your Firm - Passle's CMO Series Podcast
Podcast Episode 187: Will AI Kill SEO?
Three Things to Consider When Designing Your Law Firm Website
The uncomfortable truth about most law firm websites? They’re digital brochures masquerading as business development tools. While your competitors showcase their office views and partner headshots, there’s a genuine...more
You’re just a lawyer, standing in front of a distracted audience, trying to retain their attention and earn their business. Your navigation could seal the deal—or not....more
Maybe your site feels like it’s stuck in a time warp, with a design that screams “2018 called and wants its hero image back.” Or perhaps you’ve noticed potential clients bouncing faster than you can say “hello?” Either way,...more
From AI chat to live chat, website chat features vary in value, effectiveness, and ease of integration with your existing platform. So who or what will you choose to represent you to potential clients on your site? It could...more
If you’re a career-long digital marketer, then you’re probably used to hashtagging on Instagram or creating Facebook event invites. However, new tools, platforms, features, and networks are being constantly introduced. As...more
High bounce rates are bad for business. For web marketers, reducing bounce rate is an important part of strategy. Bounce rates can provide key insights that reveal opportunities...more
A website is a law firm’s most important marketing tool – but many firms don’t treat it that way. It’s essential to treat your website as a lead generation tool. How would you go about doing that?...more
Is your website driving leads for your law practice — real leads that turn into clients? Generating leads is the number one challenge for most lawyers and law firms....more
Hey, podcast listeners. I am Taryn Elliott, director of client success and marketing at LISI, and this is LISI’s All the Things podcast. Team LISI is in the hot seat for this month’s episode of One More Thing. Robyn Addis,...more
Content creation. Websites design and development. SEO. Google Analytics. Social Media. Podcasts. MarTech. We covered a lot this year. As 2022 comes to a close, LISI’s Director of Client Success + Marketing, Taryn Elliott,...more
A website is a law firm’s most important marketing tool – but many firms don’t treat it that way. It’s essential to treat your website as a lead-generation tool. How would you go about doing that? Here, we’re offering ten of...more
Every year, Google makes hundreds of algorithm updates which impact millions of websites. As we kick off the New Year, Omnizant’s Director of SEO, Eric Warncke, will share SEO trends and best practices for optimizing your law...more
December 12, 2022 | Three Things LISI Livestream Content creation. Websites design and development. SEO. Google Analytics. Social Media. Podcasts. MarTech. We covered a lot this year. ...more
Generating new leads and growing your law firm is probably one of your biggest goals – and most common challenges. Sure getting traffic to your site is nice, but there’s not much of a point if those visitors don’t convert...more
Your law firm website is your most important location: yes, more important than your downtown big city office. Why? Because anyone can access your website from anywhere. According to statists(1) 6.25 million people have...more
With so much emphasis on SEO, it can be easy to forget what happens once someone lands on your website. If you’ve done all your legwork through digital channels, you should have some pretty strong traffic coming to your site....more
Law firm SEO is constantly evolving, and because of that, it is difficult to know if you’re using the latest best practices. With so many SEO techniques out there, how do you determine which ones are worth your time and which...more
The internet is a huge environment and growing every day. Almost 5 billion people throughout the world use the internet, and marketing experts know that meeting your target audience where they are is crucial. Here’s what...more
2022 is well underway. Now is a great time to evaluate how SEO has been going: where should you focus more time, talent, and resources? What trends have you noticed and which ones do you need to pay attention to? Here, we...more
Search engine optimization is incredibly complex and always changing. Just when you think you’ve got ranking figured out, a new algorithm changes things. It doesn’t help that so much of the ranking information is secret,...more
Finally, it’s spring! The light of day lingers past dinnertime. The sweet smell of flower blossoms float in the warm air through windows, now open. I cringe at the thought of all the dust and dirt drifting into my house and...more
Budget season is in full swing or possibly even winding down if your firm is ahead of the game. You are likely budgeting for a number of important marketing and business development-focused projects for next year. Is one of...more